Earning by Design: Graphic Design, Freelancing, Business Marketing Strategies

Earning by Design: Graphic Design, Freelancing, Business Marketing Strategies

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Earning by Design: Graphic Design, Freelancing, Business Marketing Strategies episodes

  • Ep 4: How to Take Action with Your Ideas with Darnell Brown

    Text us your questions, and we'll address them in the show!

    Entrepreneurship and running a business is not always easy and the end goal can seem far away at times, but starting with bite size steps and winning at those can help to lead you to the ultimate end goal you are looking to achieve.


    In this episode, Growth Strategist and Designer, Darnell Brown, helps us break down how to take our creative ideas and put them into action. 


    More about our guest:

    Darnell Brown is an award-winning growth strategist, designer, and entrepreneur. He helps today’s creative + non-creative entrepreneurs and businesses power up, and impact lives through clarity, empathy, and strategy. His clients include J&J, BAND-AID, Passport Parking, & /dev/color.


    Learn more about his creative community Forge: https://www.darnellbrown.com/forge/

    Connect with Darnell: https://www.darnellbrown.com/help

    Darnell’s LinkedIn: http://www.linkedin.com/in/darnellbrown

    Darnell’s Instagram: http://www.instagram.com/bulletproofhustle

    Darnell’s Facebook page: http://www.facebook.com/bulletproofhustle

    Darnell on Threads: https://www.threads.net/@bulletproofhustle

    Darnell’s Book: https://www.amazon.com/Bulletproof-Hustler-Purpose-Unleash-Superpowers-ebook/dp/B01MULTEBX


    CONNECT WITH ME!

    Website: https://4thecreatives.com

    YouTube: https://www.youtube.com/4thecreatives

    Instagram: https://www.instagram.com/4thecreatives/

    59 min
  • Ep 3: Design Agency Marketing Tactics for Freelance Graphic Designers with Sam Chlebowski

    Text us your questions, and we'll address them in the show!

    Learning how to market yourself as a graphic designer is a learning process and most creatives out of school don’t know anything but how to design. That’s why I wanted to discuss the topic of marketing with Sam Chlebowski who scaled Brighter Vision from 250 clients to over 5,000. So come join me as dive into agency marketing strategies applied to freelance graphic designers with Motion.io’s Sam Chlebowski.

    In this episode, we get into:

    • Most Successful Way to Get Clients
    • How to Start Getting Clients
    • Should You Niche?
    • Overcoming Fears as a Business Owner
    • How to Talk About Pricing
    • How to Handle a Client Balking at Prices
    • Strategy for Getting InBound Clients
    • What is the Future of Design?

    More about Sam: Sam’s passion for helping business owners create scalable systems that allow them to generate more leads, close more deals, and run their businesses without feeling like they're running out of breath is inspired by the impact he's seen these systems make firsthand. Before Co-founding Motion.io in 2022, Sam led the sales, marketing, and customer success teams at Brighter Vision, helping to scale the agency from 250 to nearly 5,000 customers and an eventual acquisition in 2020.

    *CONNECT WITH SAM*

    - Sam's LinkedIn: https://www.linkedin.com/in/sam-chlebowski-80041694/ 

    - Motion.io Instagram: https://www.instagram.com/motion_dot_io/ 

    - Sam's personal Instagram: https://www.instagram.com/gratefulmeatball/ 

    - Motion.io: https://motion.io/ 

    - Designing Growth podcast: https://podcasts.apple.com/us/podcast/designing-growth/id1635791608

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    *CONNECT WITH ME!*

    Website: https://4thecreatives.com

    YouTube: https://www.youtube.com/4thecreatives

    Instagram: https://www.instagram.com/4thecreatives/


    CONNECT WITH ME!

    Website: https://4thecreatives.com

    YouTube: https://www.youtube.com/4thecreatives

    Instagram: https://www.instagram.com/4thecreatives/

    1 hr 1 min
  • Ep 2: How to Use Instagram to Get Graphic Design Clients with Brittany Worthington

    Text us your questions, and we'll address them in the show!

    Instagram can be an incredible platform for design business growth if it is used correctly. And that is why I wanted to bring on an Instagram expert, Brittany Worthington of The Social Britify where we talk about how to grow your business and get graphic design clients through Instagram.

    In this episode, we go deeper into:

    1. The Biggest Instagram Mistake
    2. How to Attract the Right Instagram Followers
    3. Vital Instagram Foundations
    4. Instagram Profile Strategy
    5. How to Train the Algorithm
    6. Type of Content to Post 17:00 - Instagram's Preferred Content
    7. Instagram Mindset Tips
    8. Bio Tips to Be Searchable 25:21 - Should You DM Potential Clients?
    9. What it Takes to Be Successful on Instagram

    Entrepreneur Advice More about Brittany:

    Prior to starting her business, Brittany Worthington was a professional dancer for Royal Caribbean Cruise Lines and knew nothing about creating content, writing captions or how often you are meant to "show up" on social media. But 3 years and over 50,000 followers later, she seemed to work it all out. As a Social Media Manager and Instagram Coach for Australian and International businesses, Brittany works with female-led service and expertise-based businesses of all sizes and has a mission to prove that successfully marketing yourself on Instagram, doesn't need to feel as painful as doing your bookkeeping. She's a myth-buster and will let you know which hacks aren't worth the hassle whilst passionately instilling confidence in you to show up as your most authentic self with sustainable systems and strategies to support you. After the successful launch of her signature program Conquer Your Content in 2022, Brittany now hosts an accessible and accountability-focused membership, Conquer Club, to support more women to show up, stand out and sell out with ease.

    Where to connect with Brittany: https://www.instagram.com/thesocialbritify/ https://www.tiktok.com/@thesocialbritify

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    Connect with me!

    Website: https://4thecreatives.com

    YouTube: https://www.youtube.com/4thecreatives

    Instagram: https://www.instagram.com/4thecreatives/


    CONNECT WITH ME!

    Website: https://4thecreatives.com

    YouTube: https://www.youtube.com/4thecreatives

    Instagram: https://www.instagram.com/4thecreatives/

    39 min
  • Ep 1: Navigating the Realities of Freelance Graphic Design (Intro to the Podcast!)

    Text us your questions, and we'll address them in the show!

    Welcome to my new podcast for designers looking to making a career out of their creative skills! When creatives are getting started in their business, there are often many expectations of instant growth and making income right away. But that is usually not the case and there can be too many feelings of failure right out the gate. In this episode, I give you advice I wish I knew starting out so that I didn’t set my expectations too high only to get disappointed for the first few years.

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    Connect with me!

    Website: https://4thecreatives.com

    YouTube: https://www.youtube.com/4thecreatives

    Instagram: https://www.instagram.com/4thecreatives/


    CONNECT WITH ME!

    Website: https://4thecreatives.com

    YouTube: https://www.youtube.com/4thecreatives

    Instagram: https://www.instagram.com/4thecreatives/

    21 min

About Earning by Design: Graphic Design, Freelancing, Business Marketing Strategies

From the publisher's feed

Welcome to Earning by Design, the podcast that helps you turn your passion for graphic design into a profitable freelance business. I'm Lauren Gonzalez, and 8 years ago, I left my job as an…