easyretailtech podcast

GetUpside is a new app that automates customer acquisition offers based on frequency and spend. It guarantees the profitability of the offer to the restaurant owner while giving the consumer cash back.  Merchants see a 2X increase in visits and a 20-30% increase in ticket size.

Yuansfer opens up a new world of payment options for retailers. 

Verb is a new platform that allows small shops to create shoppable, online "TV" shows while interacting with viewers live. No downloads or tech expertise required. If you're looking for an easy way to start selling online, you must listen to this episode!

Ask any woman on the planet about the biggest frustration of buying clothing and they'll tell you it's the difference in size and fit from brand to brand. It makes shopping in-store cumbersome and shopping online a total shot in the dark. 

Until now. 

My Size ID is a smartphone app that not only takes accurate body measurements; it lets you know which brands will fit you and in which size! 

Listen to this episode to learn how brick and mortar and online retailers are using the platform to improve the customer experience, while increasing sales and decreasing returns.

Numa is an answering service like no other. Using Artificial Intelligence, it turns your phone into a text autoresponder or order taker. For restaurants experiencing high call in order volumes, Numa can direct callers directly to your online menu then to your POS and even let your customers know when and where to pick it up. Numa saves time and allows you to increase your order capacity! 

Creating graphics and videos is an almost universal challenge for small business owners.  Since most of us aren't trained in design, the DIY'er gets less-than-professional looks that don't represent brand quality. 

This webinar is about Adobe Spark, a free online design platform created specifically for non-designers that can help you easily produce beautiful social media graphics, collateral and even videos. 

Glympse, the location tracking app, allows restaurants to improve  the curbside delivery experience by tracking customer arrival. All you need to do is download and begin. It's free!

We can sum up the capabilities of GroundTruth in three easy steps.

Build a target audience based on real world, on the ground behaviors or preferences. Even target prospects that patronize your competition!

Advertise to that audience.

Track actual in-store visits driven by the advertising.

Combine that with location targeting and affordability and you have something new for brick and mortar retail to get excited about!

Keeping a consistent and effective social media going can be overwhelming for a small business owner! My guest, Patricia Maldonado, President of Little Fish Media, offers 3 tips to help you keep calm and carry on!

You probably already use Nextdoor.com to buy, sell or get recommendations from neighbors. (If you don’t, sign up immediately!) But did you also know it’s also a terrific platform to promote your business?

Nextdoor.com has always offered businesses the opportunity to create a business page and get recommendations for free. But now, they’re introducing Local Deals, an affordable and easy-to-use platform to create ads and offers and hyper target them directly to your neighborhood.

Listen to my guest, Tom McCoy, National Director, Local Deals, as he explains how you can establish your brand and drive traffic right from your neighborhood.