Martin Ronfort, the founder of DrTech, and Michael Waitze, the founder of Michael Waitze Media were joined by Riki Hooker, the General Manager of Global E-commerce Experts. Global E-commerce Experts provides an end-to-end solution to enable product-based businesses to expand into foreign markets. Riki is super knowledgeable and was very generous with his time!
Some of the topics we discussed:
Many eCommerce sellers want to expand to other markets but do not know how to do it
Foreign market localization is more than simply translating a website
Tax issues alone can be a nightmare for any seller expanding to another country
Payments, payments systems, and payment norms (including Cash on Delivery) can be different from country to country
Customs issues and product return policies
Warehousing, Fulfillment, and third-party logistics
The complexity of eCommerce logistics
Offline to online
Delivery speed and its impact on conversion
The social aspect of shopping and how to replicate this online
How politics can impact global eCommerce
Asia remains a massive opportunity