EdUp PCO

It’s YOUR time to #EdUpPCO

In this episode,

YOUR guest is Carrie Phillips, Chief Communications and Marketing Officer at the University of Arkansas at Little Rock.

YOUR host is Amrit Ahluwalia⁠⁠, Executive Director of Continuing Studies at Western University in London, Ontario, Canada. This episode was edited and produced by Kyling Reddington.

Some key questions we tackle:

·      How do university marketers balance brand marketing and program promotion efforts?

·       What are some of the industries you’re watching forexamples of experiments to try in the higher ed space?

·      What are the most common misconceptions colleagues across the institution tend to have about institutional marketing?

Listen in to #EdUp!

Thank YOU so much for tuning in. Join us on the next episode for YOUR time to EdUp!

Connect with YOUR EdUp Team - ⁠⁠⁠⁠Elvin Freytes⁠⁠⁠⁠ & ⁠⁠⁠⁠Dr. Joe Sallustio⁠⁠⁠⁠

Join YOUR EdUp community at ⁠⁠⁠⁠The EdUp Experience⁠⁠⁠⁠!

We make education YOUR business!

It’s YOUR time to #EdUpPCO

In this episode,

YOUR guest is Aleksandar (Sasha) Tomic, Associate Deanfor Strategy, Innovation and Technology at the Woods College of Advancing Studies at Boston College.

YOUR host is Amrit Ahluwalia⁠⁠, Executive Director of Continuing Studies at Western University in London, Ontario, Canada. This episode was edited and produced by Kyling Reddington.

Some key questions we tackle:

·      How do PCO leaders in mission-based organizations work to drive innovation and growth while still staying true to the broader institution mission?

·      Institutions with more elite brands tend to be known forexclusivity, whereas PCO units prioritize access. How do PCO leaders at elite institutions balance these seemingly oppositional goals?

·      How can an institution’s mission play a role in helping a PCO unit stand out to non-traditional audiences?

Listen in to #EdUp!

Thank YOU so much for tuning in. Join us on the next episode for YOUR time to EdUp!
Connect with YOUR EdUp Team - ⁠⁠⁠⁠Elvin Freytes⁠⁠⁠⁠ & ⁠⁠⁠⁠Dr. Joe Sallustio⁠⁠⁠⁠
Join YOUR EdUp community at ⁠⁠⁠⁠The EdUp Experience⁠⁠⁠⁠!

We make education YOUR business!

It’s YOUR time to #EdUpPCO

In this episode,

YOUR guest is Kelly Otter, Dean of the School of Continuing Studies at Georgetown University.

YOUR host is Amrit Ahluwalia⁠⁠, Executive Director of Continuing Studies at Western University in London, Ontario, Canada. This episode was edited and produced by Kyling Reddington.

Some key questions we tackle:

·      What does it take to ensure that PCO work atprestigious-branded institutions still reflect the reputation of the institutional brand?

·      How can PCO leaders at elite institutions—which tend tobuild brand around exclusivity and smaller class sizes—compete against online education behemoths like ASU, SNHU and WGU who focus on scale?

·      How can CE leaders at prestigious institutions collaboratewith their colleagues across the university to generate support for new ideas and initiatives?

Listen in to #EdUp!

Thank YOU so much for tuning in. Join us on the next episode for YOUR time to EdUp!
Connect with YOUR EdUp Team - ⁠⁠⁠⁠Elvin Freytes⁠⁠⁠⁠ & ⁠⁠⁠⁠Dr. Joe Sallustio⁠⁠⁠⁠
Join YOUR EdUp community at ⁠⁠⁠⁠The EdUp Experience⁠⁠⁠⁠!

We make education YOUR business!

It’s YOUR time to #EdUpPCO

In this episode,

YOUR guest is Jenn Chambers, AVP for Learning Innovation at Duke University.

YOUR host is Amrit Ahluwalia⁠⁠, Executive Director of Continuing Studies at Western University in London, Ontario, Canada. This episode was edited and produced by Kyling Reddington.
Some key questions we tackle:

·      Why have PCO divisions historically not developed formalalumni relationship structures?

·      How can alumni engagement support the development andgrowth of a PCO unit?

·       What does it take to ensure that alumni engagement at thePCO unit doesn’t interfere with or distract from central alumni engagement or fundraising efforts?

Listen in to #EdUp!

Thank YOU so much for tuning in. Join us on the next episode for YOUR time to EdUp!
Connect with YOUR EdUp Team - ⁠⁠⁠⁠Elvin Freytes⁠⁠⁠⁠ & ⁠⁠⁠⁠Dr. Joe Sallustio⁠⁠⁠⁠
Join YOUR EdUp community at ⁠⁠⁠⁠The EdUp Experience⁠⁠⁠⁠!
We make education YOUR business!

It’s YOUR time to #EdUpPCO

In this episode,

YOUR guest is Robert Bruce, Dean of the Glasscock School of

YOUR host is Amrit Ahluwalia⁠⁠, Executive Director of Continuing Studies at Western University in London, Ontario, Canada

·      How a learner base spanning from a 3 year old to a 103 year old positions a PCO unit as a service provider to its community

·      What it takes to build a truly accessible ecosystem that manages costs for learners in need while meeting the divisional responsibility for institutional revenue generation.

·      How PCO units can serve as the alignment point between industry and the university

Thank YOU so much for tuning in. Join us

It’s YOUR time to #EdUpPCO

In this episode,

YOUR guest is Marc Austin, Founding Dean of AU Online and Associate Provost of Augusta University

YOUR host is Amrit Ahluwalia⁠⁠, Executive Director of Continuing Studies at Western University in London, Ontario, Canada

·       Key lessons learned since launching AU Online in 2022

·      Central responsibilities of online learning leaders at public universities

·      Prevalent trends that are reshaping online learning divisions

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It’s YOUR time to #EdUpPCO

In this episode,

YOUR guest is Thomas Gibbons, Dean of the School of Professional Studies at Northwestern University

YOUR host is Amrit Ahluwalia⁠⁠, Executive Director of Continuing Studies at Western University in London, Ontario, Canada

·      Why mediation is such a key skillset for modern PCO leaders

·      How the professionalization of the PCO sector is driving growth and creating opportunities for higher ed institutions and the communities they serve

·      What trends will continue to transform the PCO space over the next decade

Thank YOU so much for tuning in. Join us on the next episode for YOUR time to EdUp!

It’s YOUR time to #EdUpPCO

In this episode,

YOUR guest is Vickie Cook, Vice Chancellor for Enrollment & Retention Management at the University of Illinois Springfield

YOUR host is Amrit Ahluwalia⁠⁠, Executive Director of Continuing Studies at Western University in London, Ontario, Canada

·       Why digital consumption patterns have reshaped the way learners seek out and assess postsecondary options

·      How to balance human and AI- or technology-enhanced services to serve modern consumers

·      How the customer service mentality of PCO units is reshaping enrollment management processes

Thank YOU so much for tuning in. Join us on the next episode for YOUR time to EdUp!

In this episode,

YOUR guest is Adam Fein, Vice

YOUR host is Amrit Ahluwalia⁠⁠, Executive

·       What does it take for a public research university to be a

·       How does working with local business and industry help to

·       Where is the intersection between continuing education and research when it comes to industry engagement?

Thank YOU so much for tuning in. Join us on the next episode for YOUR time to EdUp!

It’s YOUR time to #EdUpPCO

In this episode,

YOUR guest is Frank Dooley, Chancellor Emeritus of Purdue Global.

YOUR host is Amrit Ahluwalia⁠⁠, Executive

·      What are some of the unique factors involved with serving

·      How does creating a campus dedicated to serving working

·      Why was it important for Purdue to maintain the adult and online focus of Purdue Global when it took over from Kaplan in 2018?

Thank YOU so much for tuning in. Join us on the next episode for YOUR time to EdUp!