In this episode of the Hairstylist Rising podcast, host Jody Brown discusses the three most important things hairstylists can do to elevate their brand. She emphasizes the value of creating an authentic and captivating brand that connects with ideal clients, and highlights the importance of clarity, connection, and consistency in branding. Listeners will gain insights and actionable strategies to build their best life as a hairstylist.

 

We’re covering:

•  The importance of branding

•  The foundation of marketing

•  The power of connection

•  Consistency for trust and retention

Time Stamps

00:00 Introduction to the Podcast

00:03 The Importance of Branding in the Beauty Industry

01:52 The Difference Between Marketing and Branding

05:39 The Three C's of Cohesive and Magnetic Branding

05:52 The Role of Clarity in Branding

07:06 The Power of Connection in Branding

17:19 The Importance of Consistency in Branding

21:52 Conclusion and Action Steps

23:15 Signing Off