In this special two-part episode of the Hair Stylist Rising podcast, Jodie welcomes Meg from Coloring on Spectrum to discuss the significant changes in her professional journey. In part one, they delve into how Meg integrated wigs into her salon business, turning it into a successful stream of bespoke services and education. They explore the technical challenges and creative opportunities that wigs bring, as well as offering practical advice for stylists interested in expanding their services. Meg shares her personal experiences and highlights the importance of education, quality, and creativity in managing wig services. Stay tuned for part two, where Meg will discuss the deeper motivations behind her educational initiatives and the highs and lows of her entrepreneurial journey.

00:00 Welcome Back to the Hair Stylist Rising Podcast

00:34 Introduction to the Two-Part Episode

01:38 Incorporating Wigs into Your Salon Business

05:16 Technical Aspects of Working with Wigs

07:42 Expanding Your Wig Business Globally

12:16 Steps to Introduce Wigs to Your Clients

21:25 The Importance of Wig Education

24:35 Where to Find More Information

26:23 Preview of Next Week's Episode

In this episode of the Hairstylist Rising podcast, host Jodie interviews Casey Taylor, a respected educator in the beauty industry, about building a luxury business even in small towns. They tackle misconceptions and mistakes related to pricing services and discuss the importance of demonstrating value to clients, so they feel like they are investing in themselves rather than being overcharged. Casey also shares information about her upcoming free training, and both Jodie and Casey explore how simplified service packages and a strong personal brand can transcend geographic and economic barriers. Additionally, they highlight the necessity of focusing on internal business metrics rather than external economic factors to make effective pricing decisions.

00:00 Introduction to the Podcast

00:54 Upcoming Free Training Announcement

01:34 Building a Luxury Business in a Small Town

02:13 Overcoming Misconceptions About Small Town Businesses

05:56 The Importance of Community and Connection

06:45 Addressing Market Saturation Concerns

11:43 Transitioning to a Package Pricing Model

28:06 Focusing on Internal Business Factors

32:57 Conclusion and Final Thoughts

In this episode of the Hairstylist Rising podcast, Ambrosia Carey, a veteran hairstylist, and salon owner with over 25 years of experience, shares her journey in the beauty industry. Ambrosia discusses the importance of marketing, branding, and sustainability for modern hairstylists and salon owners. She emphasizes the critical role of understanding data in making informed business decisions and suggests integrating additional revenue streams such as retail, affiliate links, and subscription boxes. Ambrosia also highlights the importance of consistency, routine, and building trust with clients to foster a sustainable business. Tune in for actionable advice on maximizing income, managing time efficiently, and creating a thriving, multi-faceted beauty business.

00:00 Welcome and Introductions

00:36 Ambrosia's Journey in the Beauty Industry

02:47 Marketing Insights for Modern Hairstylists

07:59 Building a Sustainable Beauty Business

10:55 Maximizing Profitability and Time Management

21:55 Retail Strategies and Client Retention

24:20 Monthly Team Meetings and Product Discussions

24:51 Introducing New Products Through Independent Stylists

25:46 Affiliate Links and Salon Profitability

26:58 Maximizing Retail Sales in Limited Spaces

29:46 Leveraging Influencer Marketing for Hero Products

31:56 Building Trust and Client Relationships

36:39 Sustainable Practices and Consistency

37:47 Creative Routines and Time Management

44:55 Final Thoughts and Resources

In this timely episode of the 'Hairstylist Rising Podcast,' Shannon DeMont shares her journey from working behind the chair to becoming a full-time educator in photography and videography for hairstylists. The discussion focuses on the importance of high-quality visual content in the beauty industry, especially as we enter 2025. Shannon provides valuable tips on capturing high-quality photos and videos, optimizing iPhone settings, and the significance of editing ethically to enhance salon work. This episode is packed with practical advice for hairstylists looking to elevate their content and effectively showcase their brand through photography and videography.

00:00 Welcome to the Hairstylist Rising Podcast

00:08 The Importance of High-Quality Content in 2025

01:55 Shannon's Journey from Stylist to Educator

03:04 The Power of Photography in Building a Clientele

04:14 Overcoming Judgment and Embracing Social Media

06:58 Tips for Capturing Perfect Hair Photos

11:38 Maximizing Content Creation with B-Roll

19:20 Optimizing Your iPhone for Photography and Videography

26:28 The Importance of Editing and Recommended Apps

29:24 Conclusion and Where to Find Shannon

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Welcome back to the Hairstylist Rising Podcast! Today, I’m joined by Harley, a bridal hairstylist who has leveraged TikTok to create a wildly successful side hustle with consistent passive income. From viral videos to brand partnerships, Harley has cracked the code on content that not only grows her audience but also builds a stronger business behind the chair.

We dive into:

• Harley’s journey on TikTok, from creating her first viral video to making consistent daily sales.
• How TikTok helped her build a side hustle as a bridal hairstylist, including brand partnerships and TikTok Shop success.
• The strategies behind creating content that sells, from hooks to tutorials to call-to-actions.
• How Harley’s videos attract three distinct audiences: hairstylists, clients, and brides.
• Why hairstylists should consider affiliate programs and UGC as part of their business strategies.
• What Harley plans to do if TikTok is banned, and how she’s leveraging other platforms like Instagram and YouTube.

This episode is packed with actionable advice and inspiration for hairstylists looking to monetize their expertise and diversify their income streams.

Follow Harley on Instagram: @harleydoeshair_

Follow me on Instagram: @itsjodiebrown

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In this episode, Jodie interviews globally renowned educator Chris Moody about the evolving landscape of education, particularly in the beauty industry. They discuss the importance of engaging learners, overcoming imposter syndrome, and focusing on deep, rather than wide, teaching. Chris shares his journey from hairstylist to top educator, emphasizing the value of experiential learning and the future of hybrid education. Key takeaways include the significance of delivering impactful education, the difference between teaching and exhibiting, and the potential of integrating technology in learning environments.

00:00 Introduction and Greetings

00:06 Diving into Education and Attention Spans

01:08 Chris's Journey into Education

03:34 Key Insights on Effective Teaching

05:50 Common Mistakes in Education

10:30 Branded vs. Independent Education

21:52 Engaging Learners Effectively

28:07 Future Trends in Education

30:02 Conclusion and Farewell

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In this episode of the Hairstylist Rising podcast, host Jodie welcomes guest Renee Marie to discuss the untapped opportunities in the beauty industry. Renee shares her journey from being a hairstylist to becoming a successful beauty educator and coach. They delve into overcoming challenges, the importance of mindset, and the steps to create a successful online education brand. The conversation covers Renee's framework for aspiring educators, which includes identifying one's zone of genius, gaining brand clarity, developing clear messaging, and launching impactful offers. They emphasize the value of personal growth, community impact, and navigating the process with structure and clarity.

00:00 Welcome and Introduction

01:05 Renee's Journey in the Beauty Industry

03:01 Becoming an Educator: The Aha Moment

03:55 Overcoming Challenges and Building a Brand

10:15 The Importance of Structure and Clarity

28:14 Creating Your First Offer

34:28 Final Thoughts and Where to Find Renee

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In this episode of the Hairstylist Rising Podcast, Bianca shares her journey from corporate America to becoming a successful entrepreneur in the beauty industry. She highlights her initial success selling hair extensions and growing her brand, Sassy Mitchell Hair, into a global name. Bianca discusses the benefits of starting an e-commerce business for beauty professionals, including the freedom of time and the potential for unlimited income. She offers practical advice on identifying signature products, conducting market research, working with vendors, and utilizing focus groups. She also addresses common roadblocks and the importance of passion in driving success. For those interested in learning more about building an e-commerce brand, Bianca provides her contact information for further support.

00:00 Welcome and Introduction

00:25 Bianca's Journey into the Beauty Industry

03:05 Building a Successful Hair Extension Business

05:16 Advice for Beauty Professionals Entering E-commerce

08:29 Testing and Market Research

13:27 Budgeting and Vendor Selection

16:58 The Power of Influencer and Micro-Influencer Marketing

19:23 Benefits of E-commerce for Beauty Professionals

21:28 Types of Products and Audience Building

23:23 Conclusion and Contact Information

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In this episode of the Hairstylist Rising podcast, Allie McKinnon returns to discuss the latest trends in salon and suite design for 2024-2025. Host Jodi and Allie delve into the importance of reflecting a brand's vibe in physical spaces and share tips on redesigning to create a serene environment. They explore the balance between following design trends and maintaining timeless elements, the vital role of storage solutions in small suites, and budget considerations for redesign. Allie also talks about her journey in the beauty industry and how she began helping salon owners design their spaces. They also touch on how personal transformations can spark the need for redesigns, and provide actionable advice for stylists looking to create visually impactful and efficient salon suites.

00:00 Welcome Back to the Hairstylist Rising Podcast

01:08 Allie's Journey into Salon Design

01:55 The Importance of Branding in Salon Design

04:42 Trends in Salon Design for 2024-2025

05:14 Balancing Trends and Timeless Design

06:13 Maximalism and Personal Style

17:46 Practical Tips for Salon Storage Solutions

20:32 Resources and Final Thoughts

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In this insightful episode, Jodie hosts Stephanie, a seasoned expert in Facebook and Instagram advertising for beauty professionals, to discuss what's new and effective for 2024. Stephanie, who has been teaching ads for nearly five years through her program 'The Ad Lab,' provides updates on ad strategies, emphasizing the importance of using Instagram Reels, long-form captions, and personal messaging to enhance ad effectiveness. She also highlights the evolving landscape of ad targeting, the importance of ad testing, and shares practical tips for both local businesses and educators looking to leverage ads for growth. Stephanie's recent hands-on experience managing ads for beauty businesses underscores her commitment to staying ahead in the ever-changing ad environment.

00:00 Introduction and Welcome

00:45 The Importance of Facebook and Instagram Ads for Beauty Professionals

01:46 Success Stories and Benefits of Ads

04:22 Changes in Ad Strategies and Formats

06:41 Effective Ad Techniques and Testing

13:04 Targeting and Personalization in Ads

17:40 Conclusion and Final Thoughts