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56 - With different people having so many different daily routines, it can be tricky to figure out when to send your flash sales and product release campaigns.
But fret not – in this episode, we’re sharing the best times to send marketing emails to maximize your conversion rates.
Tune in here: http://flowium.co/episode56
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55 - Is it even worth it to invest in email marketing? Spoiler alert, it is – and in this episode, we share exactly how to calculate your email marketing ROI as an eCommerce business. Tune in here to find out: http://flowium.co/episode55
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54 - This time, Alissa and Vira chat with Andriy Boychuk, an email marketing mastermind and the founder of Flowium. In the episode, they discuss the 5 key points to consider when deciding whether to hire an agency or DIY your email marketing.
Tune in here!
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53 - Today, all your marketing communications need to be “relationship-first” – when you nurture relationships with your customers by providing to-die-for-experiences and sharing stories, rather than just selling run-of-the-mill products.
In this episode, we interview a guest who can help you do exactly that – Ashley DeLuca, an Email Marketing Strategist, helps eCommerce and service-based businesses increase open rates and boost their sales in as little as 30 days by turning their emails from transactional into transformational.
Tune in here!
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52 - We are going to share with you 10 of the most useful email marketing lessons learned from 1 year of doing this podcast.
Tune in here: http://flowium.co/episode52
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51 - SMS Marketing has taken the world by frenzy and if you are an eCommerce business owner or work for an eCommerce brand you’ve either heard of it and are wondering “is it too good to be true?” or you’ve already started implementing your own SMS marketing.
Listen to this episode with our guests from Klaviyo, Navin Jain and Stephanie Flynn!
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50 - Every business has lapsed customers who haven’t interacted with your brand or purchased in a while. Even though 70% of businesses agree it’s cheaper to retain customers than it is to find new ones. However, only 30% make efforts to win back customers they haven’t seen in quite a while.
Listen to this episode to learn some win back tips and tricks!
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49 - In the first quarter of 2021, mobile devices generated 54.8% of global website traffic. However, this mobile traffic is converting at less than half the rate of that on desktop, at 2.25% compared to 4.81% for desktop. It seems that people are happy to browse on mobile, but many still prefer to buy on desktop.
In this episode, we’ll look at the reasons why and how you can increase your mobile conversion rates in 2021.
http://flowium.co/episode49
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48 - In this episode, we interview Paul Minors, the King of Productivity, who will share key productivity principles, the most common productivity mistakes and some productivity tools and apps that are essential for eCommerce business.
Tune in to learn more: http://flowium.co/episode48
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47 - Have your open rates suddenly plunged to single digits without warning or explanation? In 99% of these cases, your extremely low open rate is a result of your newsletter accidentally ending up in that nasty place we call the spam folder.
In this podcast, we will share some of the best ways to get out of the spam folder!
Tune in here: http://flowium.co/episode47
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