Email Einstein Ingenious eCommerce Email Marketing by Flowium

76 - January has a bad reputation as being the lull month for e-commerce. Everyone is all shopped out after the holidays and looking to reset and start fresh. Many brands think it’s a time to sit back and wait for the next big holiday or event. 

The Email Einsteins are here to change that. This week we’re rewriting January’s reputation! And all it takes is some fresh, new campaigns to engage and nurture those subscribers. 

Vira and Alissa cover all the classic, tried-and-true strategies in this episode, but the real power comes from standing out from the crowd. We share our unique twists like the ‘New Year, Same Me’ campaign to help make your emails shine. 

Let’s change January from a slump month into an engaging, brand-building powerhouse. 

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75 - Hot off the presses: The Einsteins are back with a brand new episode! This week Alissa and Vira dive into some exciting new flows to implement in 2022. If you’re looking for some incredibly high converting automations, you’ve come to the right place. 

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74 - Return customers are your real moneymakers. They are 9 times more likely to convert than new leads and spend 3 times more on average than one-off customers! But how do you entice them to come back when the sales and holiday excitement have worn off? 

That’s where the Email Einsteins come in. Your hosts Vira and Alissa, break down their most effective strategies to make the most of all those new shoppers you gained during Black Friday & Cyber Monday. Let’s make the most of all those new one-off shoppers. 

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73 - The insights so nice, we’re sharing them twice! This week on Email, Einsteins, Vira, and Alissa break down how to survive and even thrive in the dreaded post-holiday slump of January and February. 

We share some powerful strategies to re-engage your list, encourage new sales, and build lasting customer relationships.

Learn more here!

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72 - There’s less than a week until the biggest online shopping day. Ever. This week on Email Einsteins, Vira and Alissa put together their checklist of quick wins to help fine-tune your Black Friday Cyber Monday performance.

Tiny changes can make a world of difference for your customers. These mad scientists tackle everything from automating your abandoned cart flow to fine-tuning your return policy and customer service strategy. But their #1 tip? You’ll have to tune in to find out.

While it’s the biggest shopping weekend of the year, it’s still Thanksgiving. Our six quick tips will help reduce customer friction and automate your strategy. Less hands-on work means you can kick back, enjoy the holiday, and watch the revenue roll in.

Learn more here! 

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71 - In this episode, we’re sharing our five favorite styles of subject line that will be your best friend in 2021. We’ll give some examples of highly effective subject lines and break down why they work. We want you to get the most out of those precious 50 characters and stand out this Black Friday.

Tune in here! 

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70 - On this episode of Email Einsteins, we break down our proven techniques to keep all new customers engaged and coming back for more! The secret? A post-purchase bounce-back flow that incentivizes that second purchase immediately.

We will run through the specific offers you should implement, when to send re-engagement emails, and which buyers to target with your post-purchase offers. Black Friday Cyber Monday is your chance to expand your base of loyal return customers.

Let’s get started.

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69 - Black Friday is coming up. Fast. There's an estimated $90 billion (yes, with a B) in sales up for grabs this year. When one-fifth of those are coming from email, your campaign strategy needs to be top-notch. 

In this episode, we dive into the nitty-gritty. Breaking down exactly what you should be sending, when, and to which customers to make the most of this Black Friday weekend. 

Get ready to send a lot of emails. This is the only time we'll ever tell you it's a good idea to blow up your customer's inbox!

Tune in here! 

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68 - The early bird opt-in is a great way to get your list primed and ready for the big shopping days, but it’s also a really good strategy when you want to get them on board before the holiday season starts!

Listen to the episode and learn more! 

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67 - Black Friday and Cyber Monday are just around the corner! If you're looking for creative promotion ideas to get your store noticed, this episode is for you.

Learn how to use percentage discounts, dollar discounts, free shipping, and other ways to drive sales during one of the busiest times of the year!

Tune in here! 

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