A personal brand is an important tool to help remain competitive and relevant. It can also increase earning potential by up to 20 per cent.

By Megan Breen

INTHEBLACK Out Loud brings you a curated selection of audio articles from CPA Australia's award-winning magazine, INTHEBLACK. Stories span a wide range of topics, including business, career development and the economy, and offer key insights into strategic thought leadership and expert analysis.

CPA Australia publishes four podcasts, providing commentary and thought leadership across business, finance, and accounting:

• With Interest

• INTHEBLACK

• INTHEBLACK Out Loud

• Excel Tips

Search for them in your podcast app.

You can email the podcast team at [email protected]