Authors Who Lead - Learn to write a book from bestselling authors and leaders

Embracing Authenticity | Azul Terronez


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In today’s world, where knowledge is abundant and AI can churn out answers in seconds, readers crave something deeper—authenticity.

On this episode of Authors Who Lead, I share lessons I’ve learned working with authors who want to lead with their story, not just their expertise. I reflect on my work with bestselling author and negotiation expert Kwame Christian to explore why embracing your uniqueness isn’t just helpful—it’s essential.

Timestamp:

00:00 Importance of personal perspective
03:43 Kwame’s early negotiation journey
06:55 Finding confidence through conflict
12:50 Authenticity over completeness in writing
14:47 Join Authors Who Lead for writing success
16:42 Book whisperer Azul Terronez

Full show notes

COMMUNITY PROGRAMS
📚 Write and Publish your book

CONNECT
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👫🏻 Facebook
💼 LinkedIn
🐦‍⬛ Twitter
🤝🏻 Apply to be a Guest

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🖱️ Episode Webpage

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Authors Who Lead - Learn to write a book from bestselling authors and leadersBy Azul Terronez - Author, TEDx Speaker, Coach

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