Overview

Tune in for Ep.8 of Employer Branding: The Inside Podcast, Season 4!

In this episode, we had the pleasure of speaking with David Obando, Head of Delivery at Alice&Bob.Company. We talked about communicating expectations and building a transparent leadership culture from the ground up, but also about the importance of having unique company values that resonate with the recruitment process.

It’s a fact: #employerbranding is no longer a trend in 2022. It’s an applicable framework that helps attract and retain the best people in today’s competitive job market.

What you’ll learn by listening

• Building a transparent leadership culture

• How unique values reflect upon the recruitment process

• Communicating expectations: the key to hiring the right people

• How leadership and management style reflect company culture

• Preserving company culture during a scale-up

• Diversity & inclusion: initiatives that help retain top talent

• Employer branding beyond trends in 2022: the importance of a dedicated company Careers Page

About the company

Data grows at an exponential speed. Data security has become crucial for digital companies and their products. Alice&Bob.Company shields what is key: your data. We transform and mature your cloud implementations to sensitive data production platforms. To make the digital world a safer place.

Overview

Tune in for Ep.7 of Employer Branding: The Inside Podcast, Season 4!

In this episode, we had the pleasure of speaking with Roxana Dobrescu, Chief People Officer at Labster. We talked about the importance of diversity & inclusion in strengthening company culture, maintaining a vibrant work environment when working from home, but also about holacracy, a cultural footprint that helps build truly autonomous teams. Enjoy!

What you’ll learn by listening

• The importance of diversity & inclusion in strengthening company culture

• Leadership involvement in shaping company culture

• Working remotely: making things work across different countries & continents

• Guidelines for maintaining a vibrant work environment when working from home

• An overview of holacracy, a cultural footprint

• Trust & flexibility at work: building resilience to succeed

About the company

Labster is a fast-moving, award-winning company that focuses on revolutionizing the way science is taught to students all over the world. Virtual labs are simulated learning environments that allow students to complete laboratory experiments online and explore abstract concepts and difficult theories without stepping into a physical science lab.

Overview

Tune in for Ep.6 of Employer Branding: The Inside Podcast, Season 4!

In this episode, we had the pleasure of speaking with Lisette Sutherland about the #FutureOfWork, the hybrid workforce, and the importance of building boundaries when working remotely. Lisette is the founder of @Collaboration Superpowers and the author of the book “Work Together Anywhere”. Throughout the podcast we also talked about productivity, the importance of building boundaries when working remotely, how the function of the office is changing, and so much more. Enjoy!

What you’ll learn by listening

• Remote work: once a luxury, now a standard!

• What does the future of work hold?

• Living in the hybrid workforce

• Understanding productivity: “twilights” vs “night owls”

• The office 2.0: how the function of the office is changing

• Useful tips for working together efficiently from anywhere

• Creating a team “creed”: the holy grail of effective collaboration in a remote world

• The importance of building boundaries when working remotely

• Where do companies go wrong when it comes to remote work?

About the company

The mission of Collaboration Superpowers is to provide individuals, teams, managers, and owners a roadmap of how to work together anywhere — successfully.

Amassed from interviews with more than one hundred workers and manager/owners, Collaboration Superpowers provides a treasure trove of advice and action lists; tips, tools, and solutions; and personal reports of individuals and teams engaged in doing great things from wherever they happen to be.

Overview

Tune in for Ep.5 of Employer Branding: The Inside Podcast, Season 4!

Because we’re always trying to keep things fresh and interesting, in this episode we spoke with Heather Hansen about creating a connected company culture that supports open listening and linguistic diversity.

Heather is a global communication specialist, TEDxSpeaker, and author at Global Speech Academy. Her recently launched book, “Unmuted”, talks about the importance of linguistic biases at the workplace, but also about daring to show up, speak up, and inspire action.

Tune in to learn more about the different communication methods we can all use to build authenticity, create emotion, feel more more included, and ultimately show our true selves without feeling judged.

What you’ll learn by listening

• What is open listening & why it matters

• Communication: the foundation of leadership

• Creating a connected company culture that supports open speaking and listening

• An overview of linguistic diversity: what it is & why it matters

• Linguistic biases in recruitment: the meaning behind the words and accents

• Guidelines for creating spaces of connection when communicating online

• How voice creates emotion and builds authenticity

About the company

Does your company use English as a global corporate language? If so, Global Speech Academy can help you and your team navigate the proper use of International Business English so you can make the best impression, gain respect and communicate successfully across your teams, with your clients and among global stakeholders.

Global Speech Academy and its Founder and Lead Trainer, Global Speech Specialist Heather Hansen, provide keynote presentations, workshops and one-on-one coaching to top-level leaders all over the world.

Tune in for Ep.4 of Employer Branding: The Inside Podcast, Season 4!

This time around, we spoke with Bogdan-Adrian Nicoară, CEO & Founder, and Ioana Gheorghe, People & Culture Manager at Bright Spaces, the end-to-end digital leasing solution for commercial real estate.

We talked about startup culture and leadership best practice, but also about the importance of adaptability in a hybrid work environment, recruitment marketing in 2022, and the role of transparency in building a strong employer branding.

What you’ll learn by listening

• Company culture & leadership best practices

• Tips for building your employer brand from the ground up

• An overview of a company’s growth potential & its impact on candidate perception

• Implementing a proper ESG company policy

• How does the workplace reflect the culture of a company

• Adaptability - the key to success in a hybrid work environment

• Recruitment marketing in 2022: employer branding takes the lead

• Transparency in employer branding

About the company

Bright Spaces is the end-to-end digital leasing solution for commercial real estate. We are enhancing the showcasing, inventory & lead management, reporting, and communication between landlords, brokers, and tenants.

The idea of Bright Spaces was born in April 2019, when our team won the first Real Estate Hackathon in Romania organized by Proptech Romania. Three months later, we were voted No. 1 at the Proptech Demo Day by various investors from all over Romania.

Overview

Tune in for Ep.3 of Employer Branding: The Inside Podcast, Season 4! We spoke with Christin Eberhardt, People Manager, and Saskia Domke, HR Generalist, at Intermate - one of the largest social agencies in the DACH countries.

We talked about tips and tricks on scaling a company with culture in mind, but also about the importance of having honest company values and what roles they play in creating a healthy workplace. It turns out that getting to know the humans behind the employees is the key to building a strong employer brand.

What you’ll learn by listening

• Tips & tricks on company scaling with company culture in mind

• The importance company values & what role they play in preserving company culture

• A holistic approach to diversity in employer branding

• Building a strong employer brand: what channel suits best?

• The benefits of phone interviews in the initial recruiting phase

• Understanding the humans behind the employees, the key to building a connection

About the company

With over 110 employees and offices in Berlin, Hamburg, Cologne and Vienna, the Intermate.Group is one of the largest social agencies in DACH.

With its own production company Truemates, its own content studios, a holistic and proprietary influencer technology and the influencer and social agency Intermate, the group was able to establish a leading position in the social market with its strong focus on creators.

With a direct connection to the platforms and using its own technological infrastructure, the Intermate.Group offers the entire value chain on social media from a single source: influencer campaigns, creator-centric social media management, content production and performance ads.

Overview

Tune in for Ep.2 of Employer Branding: The Inside Podcast, Season 4! This time around, we had the pleasure of speaking with Ilhan Zengin, CEO at ShowHeroes Group. We talked about the importance of having a growth mindset to help build a transparent, honest company culture; but also about involvement, leadership mindset, the hybrid working model, and a lot more.

What you’ll learn by listening

• The importance of diversity in strengthening the organizational culture

• Leadership involvement in shaping the company culture: how much does it matter?

• The role of video in shaping company culture

• The hybrid working model reimagined

• LinkedIn, a social channel for networking not just for employer branding

About the company

ShowHeroes Group is europe’s most innovative digital tech & media group with a focus on video. With the tagline "Access Video" at its core, ShowHeroes Group serves as an umbrella for the following brands and solutions:

ShowHeroes: the leading, independent provider of instream video solutions for digital premium publishers and brands in Europe, driven by semantic technology and content.

ShowHeroes Studios: offering scalable video production across content, advertising and other assets.

Viralize: a SaaS multiformat supply- and yield management solution for small to medium sized digital publishers in Europe.

UNION Media: a strategic partner for large European programmatic buying hubs, which was founded as a joint venture of four video companies, led by ShowHeroes Group.

The Digital Distillery: an exclusive event format and content platform.

Garage: a digital innovation hub, exploring the intersections between video, content, SaaS and advertising.

Overview

Season 4 of Employer Branding: The Inside Podcast is now live! We’re ecstatic that we’re made it so far! In episode 1 of this 4th series we had a very insightful conversation with Michael Kamleitner, CEO of Walls.io on leadership and its involvement in building a strong company culture. Michael shared with us key points on the importance of maintaining organizational culture, the effects of company growth in preserving values, and a lot more. Tune in on Spotify!

What you’ll learn by listening

• Insights on maintaining company culture as a CEO

• How does company size impact organizational culture?

• Company growth and its effects on culture: dealing with the different backgrounds of the people

• Leadership best practices: living company values is critical

• Company culture fit: a core element of building a strong organizational culture

• Getting involved in knowing your people and understanding their needs and wants

• Suitable channels for building a strong employer brand

• Focus, the key to success in 2022 at a company level

About the company

Walls.io is an all-in-one social wall solution that allows you to collect, curate, and display content in an easy-to-customize feed. You can collect content from multiple social media platforms or let your audience post content directly on your wall. You can add your custom posts to the feed and create a nice mix between content from your audience and your brand's content. A social wall is a great way to harness the power of user-generated content and engage your audience. You can use it at private and public events, on your website or displays in shops or offices. The possibilities are endless!

Overview

Ending season 3 of #EmployerBranding: The Inside Podcast with a bang!

In the last episode of the series, we talked with Oliver, Founder & CEO @Eo Ipso Communications and Konstanty Sliwowski, Founder and Managing Director @Caissa Recruitment, about the implications of proper communication and the importance of a well put together recruitment process to build a strong employer brand.

We spoke about the importance of a unique value proposition, as well as about company values and the way they influence any organizational culture. Tune in on Spotify for more!

What you’ll learn by listening

• Company culture: what it is & how to implement it

• Company values & the overall communications process in the context of employer branding

• The importance of a very well put together recruitment process

• How Employer Branding is reflected in the hiring process

• Employer branding & communications: how the two are linked together

• The importance of having a genuine EVP

• What’s a suitable number of company values & why you shouldn’t have more

• Management & leadership: great reflectors of company culture

About the company

Caissa is a talent acquisition, staffing and executive search organisation with a focus on technology and digital economy. Their mission is to support clients and candidates in identifying and pursuing their employment objectives. As part of Arrows Group, Caissa provides superior recruitment services to startups and scaleups across Europe and beyond.

Eo Ipso Communications helps high-profile individuals and organisations take their reputation to the next level to build future-proof businesses. The company specializes in Strategic, CEO and Crisis Communications.

Overview

It’s #ThursdayPodcast once again! In episode 9 of Employer Branding: The Inside Podcast we had the pleasure of speaking with Rob Schumacher, CEO & co-founder at Feather.

Rob shared with us several eye opening best practices on leadership and company culture. We talked more in-depth about the importance of being results-driven when using data, but also about building a support network to help strengthen your organizational culture. Tune in on Spotify to learn more!

What you’ll learn by listening

• Leadership & company culture best practices

• Guidelines on preserving company culture

• Employer branding trends: diversity in 2022

• The importance of being results-driven when using data

• Social channels suitable for building a strong employer brand

• Building a support network: why it matters & how it can help strengthen your organizational culture