What if the addition of two simple words could transform generic resume descriptions into compelling selling points? A critical yet often overlooked aspect of resumes is that they are not just a list of past achievements, but powerful sales documents. Even sales professionals who are adept at selling products may struggle to sell themselves on paper. In this insightful episode of The Career Confidante, host Marie Zimenoff is joined by Claire Davis, founder of Traction Resume and an expert in personal branding and resume writing for medical sales professionals. With a unique perspective shaped by her experiences as a recruiter and her personal journey through five layoffs, Claire brings a wealth of knowledge to the table. Listeners will get insights from the valuable lessons Claire learned reviewing 16,000+ resumes and experiencing multiple layoffs. They'll learn what innate strengths you can leverage to get an edge in their job search and on their resumes. Claire's approach focuses on helping individuals tell their career stories in a way that positions them as unique and indispensable, avoiding the trap of becoming just another commodity in the job market. Don't miss this episode because no matter what job you're seeking, positioning yourself is key to your job search and advancement. Tune in to learn how to craft a resume that truly sells your skills and sets you up for success in the competitive job market. If you are a professional resume writer looking to grow your skills, check out the resources at resumewritingacademy.com