Engaging Marketeer

This week on the Engaging Marketeer, I'm joined by a very good friend of mine who I've known a long time and is also a client of Engage Web’s, Janine Evans.

Janine is an Avon sales leader who has often been misinterpreted by some people in the past as being just a network marketer, even by people in her own family. Every time, she's proven the doubters wrong, building an Avon business worth over six figures.

I'm talking to Janine about how she did that and how she actually goes about building a huge business from something that some people think of as just a pastime.

Some highlights from this episode include:

• Janine talking about defeating Stage 4 ovarian cancer, and how she used this gruelling part of her life to fuel her career
• A discussion of the different ways to find success through Avon, including the differences between Sales Representatives and Sales Leaders, how much time you need to find success, and the characteristics needed to earn a good living with Avon.
• Janine's thoughts on some of the naysayers that don't see Avon as a 'real' way to make a living.

About Janine Evans:

Janine Evans is an experienced Sales leader with a demonstrated history of working in the cosmetics industry. Skilled in Retail, Sales, Fundraising, Direct Sales, and Marketing, Janine works extremely hard alongside her team of Sales Representatives and Sales Leaders to fly high and achieve her dreams.

Website: https://beaglamourboss.co.uk/

LinkedIn: https://www.linkedin.com/in/janine-evans-b0195a103/

Support the show: https://engageweb.club

See omnystudio.com/listener for privacy information.

How do you know what type of marketing is right for you?

Well, it's a tough question, as I explain in this week's podcast. From Google Ads and Facebook Ads to traditional search engine optimisation (SEO), knowing what service will be most beneficial to you is also a matter of understanding what your short-term and long-term goals as a business are.

In this episode, I go through some different types of digital marketing and determine which types of businesses would benefit most from them. So, if you're haplessly unaware of what digital marketing service will help you achieve your business goals, this is the podcast for you.

As ever, if you've enjoyed this podcast, feel free to subscribe to the Engaging Marketeer and leave me a review. Alternatively, if you know somebody that may benefit from this information, please send it over to them so they can make a smart marketing decision for their business.

About your host:

Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.

iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837
LinkedIn: https://www.linkedin.com/in/darrenjamieson/ 
Engaging Marketeer: https://engagingmarketeer.com 
Engage Web: https://www.engageweb.co.uk

Support the show: https://engageweb.club

See omnystudio.com/listener for privacy information.

What 'is' copywriting? To some people, it's a mystery. For my guest this week, it's a 'Mistery' that comes naturally.

I'm joined in this podcast by Vishma Mistry, the founder of Mistry of Words, a specialist copywriting business where she helps other businesses connect to their audience online through the power of words.

In this episode, Vishma and I are discussing her background in copywriting and interest in the English language. Vishma tells me about the inspiration for and troubles involved with starting her own business, as well as her decision to leave the sunny, always friendly UK for the land down under.

Anybody interested in the world of copywriting will be fascinated by Vishma's insight into the subject.

About Vishma Mistry:

Vishma Mistry is a copywriting and marketing professional who has been running her own copywriting business, Mistry Of Words, for over two years. In September 2022, Vishma was a finalist for the Brisbane Young Entrepreneur Of The Year award.

Prior to running her own business, Vishma was an established marketing professional, as well as being a freelance journalist.

Website: https://www.mistryofwords.com/

LinkedIn: https://www.linkedin.com/in/vishma-mistry-84082634/?

About your host:

Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.

iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837
LinkedIn: https://www.linkedin.com/in/darrenjamieson/ 
Engaging Marketeer: https://engagingmarketeer.com 
Engage Web: https://www.engageweb.co.uk

Support the show: https://engageweb.club

See omnystudio.com/listener for privacy information.

'I tried digital marketing and it didn't work'

In this episode of the Engaging Marketeer, I'm addressing some of the critiques he hears from people who haven't had good experiences with services like Facebook Ads and email marketing from digital marketing agencies.

I know why it is that people often have bad experiences with digital marketing, and I'm here to explain that it doesn't have to be this way.

If you're considering using an agency to help drive traffic to your website, be sure to give this podcast a listen to help you understand whether or not you should avoid digital marketing.

Please subscribe to the Engaging Marketeer to ensure you never miss an episode from us.

About your host:

Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.

iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837
LinkedIn: https://www.linkedin.com/in/darrenjamieson/ 
Engaging Marketeer: https://engagingmarketeer.com 
Engage Web: https://www.engageweb.co.uk

Support the show: https://engageweb.club

See omnystudio.com/listener for privacy information.

Two networking veterans talk... networking!

In this episode of the Engaging Marketeer, I'm joined by the host of The Business Network Chester, Simon Edmondson.

As two seasoned networking veterans, Simon and I discussing everything about his journey and The Business Network Chester, from its storied history to its exciting future.

Some of the topics covered in this podcast include:

Similarities and differences between networking organisations: Simon and I discuss the differences between The Business Network Chester and other groups that Darren frequents, highlighting the benefits of having groups that don't do everything the same.

How to network (and how NOT to): We discuss some of the common traits and motivations we see from different people at networking events, and whether we agree with them.

Simon's networking history: Prior to being the top dog in Chester networking, Simon talks us through how networking has been a part of his life's journey, starting with his mother.

About your host:

Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.

iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837
LinkedIn: https://www.linkedin.com/in/darrenjamieson/ 
Engaging Marketeer: https://engagingmarketeer.com 
Engage Web: https://www.engageweb.co.uk

Support the show: https://engageweb.club

See omnystudio.com/listener for privacy information.

Today on the Engaging Marketeer, I'm answering the age-old question that businesses with an online presence wrestle with all the time - should you list your prices on your website?

Well, safe to say it's a complicated question to ask. To answer it, I hearken back to my experiences working as the web designer for Game, and weigh up the pros and cons of what listing your business' prices online can mean for how you get business.

If you and your business are grappling with this tough decision yourself, allow me to put the question in proper perspective for you.

If you've enjoyed this podcast and feel it has benefitted you, feel free to leave me a review with a comment, I'd really appreciate it. Also, please subscribe to the Engaging Marketeer on your preferred podcast provider so that you never miss another episode.

About your host:

Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.

iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837
LinkedIn: https://www.linkedin.com/in/darrenjam...
Engaging Marketeer: https://engagingmarketeer.com 
Engage Web: https://www.engageweb.co.uk

Support the show: https://engageweb.club

See omnystudio.com/listener for privacy information.

Today on the Engaging Marketeer, I'm talking all things SEO with Logan Bryant, who's a specialist in process-driven SEO and inbound demand generation.

In this podcast, Logan and I are talking about the weird and wonderful world of SEO as it stands in 2023. This includes the various forms through which success in SEO can be measured, as well as the many changes that are sure to be coming to the industry in near future.

Some of the topics covered in this episode include:

Logan's beginnings in SEO: Logan talks about his journey in the SEO industry, which has resulted in him specialising in content-driven SEO.

SEO fails: With an understanding of why some businesses dismiss the benefits of SEO, me and Logan discuss why some people refuse to give SEO a chance, whether they're right or wrong to do so, and how we as professionals can help convince them that SEO will benefit their business.

ChatGPT: It wouldn't be a discussion of SEO in 2023 without talking about ChatGPT! Without making a prediction of the exact manner in which AI will effect SEO, Logan argues that it will be the biggest change ever seen in the industry.

About Logan Bryant:

Logan Bryant is an SEO specilaist who works with in-house teams and unicorn companies to build content-led SEO programs that impact bottom-line revenue growth for B2B SaaS.

Logan uses his expertise, coupled with data orientation, to stay on top of trends and the latest techniques in the SEO industry.

Website: https://loganbryant.com/

LinkedIn: https://www.linkedin.com/in/loganbryant/

About your host:

Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.

iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837
LinkedIn: https://www.linkedin.com/in/darrenjamieson/ 
Engaging Marketeer: https://engagingmarketeer.com 
Engage Web: https://www.engageweb.co.uk

Support the show: https://engageweb.club

See omnystudio.com/listener for privacy information.

Did we mention Darren’s done a TEDx Talk?

Well, if you didn’t know before, you certainly do now! In the latest episode of the Engaging Marketeer, Darren’s reflecting on exactly what it was like going up on the famous TEDx stage and delivering his talk on cyberbullying.

Looking back on all the excitement and anxieties he felt beforehand, Darren explains what he’s learned about his abilities as a speaker and the power of his message, and has some advice for anyone considering to do a TEDx Talk themselves…

Be sure to subscribe to the Engaging Marketeer to make sure you never miss an episode of Darren's now 1-year-old podcast.

About your host:

Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.

iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837
LinkedIn: https://www.linkedin.com/in/darrenjam...
Engaging Marketeer: https://engagingmarketeer.com 
Engage Web: https://www.engageweb.co.uk

Support the show: https://engageweb.club

See omnystudio.com/listener for privacy information.

Have you ever suffered from corporate burnout?

Sue Parker, Darren's wonderful guest this week, has done, and she explains exactly what that can be like when working in a high-pressure business environment. Sue has been a successful 'woman in tech' for a number of years, but when the stress of the corporate world forced her to hit a wall, she chose to change the direction of her career.

Now, she's the Lifestyle Entrepreneur. Sue helps other current and aspiring business owners to make the necessary changes in their lives that allow their business to work for them instead of the other way around, all without sacrificing their life away from work.

In this episode, Sue delves into what it's like to suffer from harsh corporate burnout and the things in her life that caused this to occur. She also tells Darren of the challenges and obstacles involved with being a women in an industry that has not always been the most inclusive place to work.

Sue's brutal honesty is absolutely refreshing to hear. She's not afraid to speak openly and frankly on some tough subjects, resulting in a compelling conversation.

About Sue Parker

Sue Parker is a technology expert and former web developer, university lecturer and business analyst. Now she has rebranded as the 'Lifestyle Entrepreneur', helping people achieve the most from both their professional and personal lives.

Sue has a mission to empower more people to create a life with more freedom, through leveraging online business systems, passive income business models & your knowledge.

Lifestyle Entrepreneur podcast: https://taplink.cc/lifestyleentrepreneur

LinkedIn: https://www.linkedin.com/in/sue-parker-msc/details/experience/

Instagram: https://www.instagram.com/iamsueparker/

About your host:

Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.

iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837
LinkedIn: https://www.linkedin.com/in/darrenjam...
Engaging Marketeer: https://engagingmarketeer.com 
Engage Web: https://www.engageweb.co.uk

Support the show: https://engageweb.club

See omnystudio.com/listener for privacy information.

Ever wanted to go live on TikTok?

Even if you're not the most avid TikTok user, you'd be surprised at how much reach you can get with TikTok Lives compared to going live on Facebook or Instagram, for example.

The only problem is that TikTok reserves the ability to go live for accounts with over 1,000 followers...

...however, there is a way around this, and in this podcast, I'm explaining exactly how you can go live on TikTok no matter how many followers you have!

I've tried this out for myself and I've seen first-hand the reach that TikTok Lives can give you, so be sure to give this podcast a listen and discover how you can do this yourself.

If this has helped you out at all, please remember to leave a review for this podcast and to follow the Engaging Marketeer. If you know anyone that may benefit from this podcast, feel free to share it with them as well.

Become a member of EngageWeb.Club here - https://engageweb.club and gain instant access to hundreds of video tutorials and walk throughs of digital marketing strategies, ranging from organic social media, paid social, SEO and content marketing. Also receive access to our tools downloads, which you can use even if you don't stay as a member.

There's no commitment, as you can cancel your membership at any time.

About your host:

Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.

iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837
LinkedIn: https://www.linkedin.com/in/darrenjam...
Engaging Marketeer: https://engagingmarketeer.com 
Engage Web: https://www.engageweb.co.uk

Support the show: https://engageweb.club

See omnystudio.com/listener for privacy information.