Enrollment Growth University: Higher Education

Joann Kozyrev, Vice President of Design and Development at Western Governors University, joins the podcast to talk about taking a skills-based approach to program development.

Matt Diteljan, Co-Founder and CEO at Glacier, joins the podcast to talk about identifying and partnering with university influencers and content creators who are still in high school.

Michael Bodekaer Jensen, Founder and CEO at Labster, joins the podcast to talk about virtual lab simulations and the academic outcomes of bringing the metaverse to the higher ed classroom.

Kim Dancy, Associate Director of Research and Policy, and Piper Hendricks, J.D., Vice President of Communications and External Affairs at the Institute for Higher Education Policy (IHEP), join the podcast to discuss the Equitable Value Explorer and a new way for institutions and policymakers to compare college outcomes.

Dr. Perry LaRoque, Founder and President at Mansfield Hall and author of Taking Flight: The Guide to College for Diverse Learners and Non-Traditional Students, joins the podcast to discuss the demographic reality that, for many institutions, future enrollment growth necessitates increasing access for more types of students than we’ve historically taught.

Faton Sopa, Co-founder and CEO of Manaferra, joins the podcast to discuss whether or not SEO still matters in 2022 and the advanced strategies that higher ed should utilize to increase the organic search rankings of their program pages.

Nicolas Chu, Founder and CEO at Sinorbis, joins the podcast to discuss how the pandemic has impacted international recruiting, specifically in China, as well as new digital recruitment strategies for increasing your international enrollments.

Ellen Johnson, VP of Enrollment Management at Allegheny College, joins the podcast to talk about population growth no longer being in higher ed’s favor and how to position your institution for success in alignment with how Gen Z is conducting their college searches.

Ethan Braden, Senior VP of Marketing and Communications at Purdue University, joins the podcast to talk about why a university marcomms teams’ primary role is Chief Storyteller and how critical storytelling has been during the pandemic.

Jason Fiorotto, CMO at Modern Campus, and Eric Hazen, Web Marketing Manager at Ferris State University, join the podcast to talk about the technical requirements and privacy questions involved in turning our higher ed websites into best practice ecommerce destinations.