Enterprise Podcast Network

Enterprise Podcast Network

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  • Growing sales and brand awareness with affiliate marketing - Entrepreneur Podcast Network – EPN

    Zane McIntyre, CEO and Co Founder of Commission Factory, Asia Pacific’s largest affiliate and performance marketing network joins eCommerce Radio to discuss how to grow sales and brand awareness with affiliate marketing.
    Listen to host Eric Dye & guest Zane McIntyre discuss the following:

    * What is an affiliate network or affiliate marketing and how does it help eCommerce brands grow sales?
    * How did you get started in affiliate marketing and what has differentiated Commission Factory from other affiliate networks?
    * How does affiliate marketing differ from other forms of online advertising such as Paid Search using services like Google Adwords?
    * Are affiliates largely just bloggers or are there other types of sites or businesses that use this model of performance marketing?
    * In an age where Amazon has become so dominant in the online space can affiliate marketing help retailers claw back market share?

    Zane McIntyre, the CEO and Co-Founder of Commission Factory, the largest eCommerce affiliate marketing network in the Asia Pacific region. Commission Factory works with over 500 small to large brands to grow their sales and brand awareness through performance-based and influencer marketing.
    The network caters to many types of clients, acting solely as a SaaS service for those that want to do things at their own pace, up to a fully managed service and a white label solution for agencies wishing to use this form of marketing for this clients.
     

    Website: www.commissionfactory.com
    Social Media Links:

    Facebook: https://facebook.com/commissionfactory

    Twitter: https://twitter.com/commissionfacto
    People also listened to this: The Future of e-commerce from Zobrist Consulting
    16 min
  • How to Keep the Community Spirit in the Place Where We Are Living - Entrepreneur Podcast Network – EPN

    Vladimir Hristov, a mentor, an author and an expert in guiding any person who wants to live in a Community in British Columbia, Canada joins Enterprise Radio to give us further insight.
    Listen to host Eric Dye & guest Vladimir Hristov discuss the following:

    * Your new book “Preserve My Community”. What is this all about Vladimir, is this Strata or Property Management, can you give us more clarifications, please?
    * Can you be more specific, please? What exactly is the book, the product and your intentions are?
    * What exactly do you teach and what can we find for us in this book and study on community?
    * So you are saying that people will be emotionally prepared to meet all the challenges before buying or living in any community in North America and Australia?
    * Lastly, do you have any recent example by dealing with the challenges in living in a community?

    Vladimir’s life has been dedicated to helping people just like you and families just like yours — giving positive energy, focus on the multiple challenges that most would have never known possible. Families are connected for the first time and the spirit awakened. PRESERVE MY COMMUNITY, Vladimir reveals critical insights anyone can use while they live in their communities.

    Website: (Under Construction): www.preservemycommunityvlad.com

    People also listened to this: The Language of Global Success
    8 min
  • How to Entice Job Candidates to Your Company - Entrepreneur Podcast Network – EPN
    Although the job market is competitive for job seekers, it is also a competitive climate for businesses seeking prospective employees. In the area of recruitment, it goes both ways: job seekers may be looking for a job (and finding one is incredibly competitive), but Millennials are nowadays being more selective about the company they chose to join. Businesses, therefore, are having to market themselves in the hopes of being more attractive and forthcoming than their competitors when it comes to securing loyal employees.
    Unlike the Baby Boomers, the Millennial generation is looking for different employee perks. To the younger generation, a job is more than making money; it is, instead, a career which is not solely based around the paycheck they earn at the end of the month. While 64 percent of the older American generation said making as much money as possible was their number one goal, 57 percent of the younger generation said they’re more inclined to do something that they found enjoyable or which made a difference in society.
    With the above notion that Millennials are after something more, how can companies market themselves that’ll benefit not only the younger generation but also themselves? In an uncertain climate, benefits are becoming highly sought after, especially with regards to healthcare, yet there is much more a company can offer.
    Offer a Career
    Although some job candidates are simply after a job, there are many looking to start or further their career. As a budding business, you’ll want to attract the latter. Those looking to build a name for themselves and who are seeking a career are more inclined to do the work and to do the work well.
    However, for you to entice such job candidates, you have to offer them the career from the get-go. Describe the job specification and requirements, and when you hold the interviews, make sure to outline not only the job but also where the potential employee can head. If they can envision themselves in your company, then they’re more likely to accept a job offer from you over someone else.
    Describe all the Benefits
    No company wants to sell themselves short, so make sure to list off all your employee benefits. You can do this on the job advert, and then you can also provide the information in person during the interview phase. The most popular benefits include healthcare, vacation days, holiday bonuses and even a company car. However, you should also sell the smaller office perks such as a break room, complimentary breakfasts or monthly lunch outings, and shorter working hours on a Friday. While the bigger employee benefits of a dental plan and healthcare are substantial, so are the perks of having a coffee machine from Office-Coffee and even a business card.
    Highlight Your Company Values
    Gone are the days when people overlook the personality of the company; instead, many people now determine whether they do business or buy from a company based on the way they act. Work out the core and non-core values of your business, and use them as tools to impress and entice job candidates. For instance, is your company environmentally-friendly? Are you philanthropists? Are you known for your great customer service skills and witty, online humor? Many people dream of working at certain companies because of the way the media portrays them, so if you’re an upbeat digital marketing company, utilize this so that you attract the right employees who will fit your company persona.
    0 min
  • Things to Think About When It Comes to Door Security - Entrepreneur Podcast Network – EPN

    When we were children our parents would tell us to remember to lock the door at all times to keep the strangers out. The term ‘strangers’ was just a polite word back then that expressed our fear of crime entering our homes? In the UK, a huge percentage of home burglaries happen through the front door. The home is the one place that should stand as our sanctuary, be it from a bad day at work or from society. We are at our most vulnerable at home.

    If you are shopping for a door for your new home or to replace a dated or broken one, look for companies like Truedor that offer a variety of doors that have a traditional feel, but at the same time modern finishes. But before you go shopping lets break down three things you need to watch out for when it comes to door security.

    What is the material of the door?

    Don’t trust the face-value of the door; ask about what it is made of and match it to your current environment. If you are located in an area with high humidity and wooden doors typically expand, ask for alternatives. At the same time, if you are located in a very wet (by the shore) or rainy area, ask about the topcoats and how resistant they are to the weather.

    If there are glass elements in your door make sure that the quality of the glass is topnotch as well. Tempered glass or fiberglass beats traditional stained-glass pieces. It doesn’t matter if your French doors are located at the back of the house or if you think the small glass panels won’t be an issue, the glass can be broken as a means to get inside your home.

    What is the hardware?

    The next thing to check is the hardware; these are the hinges and the locks. The hardware of doors is typically customizable. You have the option of taking their default packages or scouting for your own trusted brand. A good hinge should be made of a material that doesn’t rust easily and will not be affected by changes in weather in your area. Avoid fake products because of the lack of integrity of the material. The hinge should be given the same consideration as the lock because the in the case of a violent break-in, the hinge might give up before the lock. This still creates an opening for burglars.

    When selecting locks, you may opt for a lockset and a chain or one double cylinder deadbolt. The guarantee does not lie in how many locks you have; if you have a lock set but aren’t the type who would use both, invest more in what you are likely to use.

    Image: Pixabay.com

    0 min
  • 3 Types of workplace drug testing - Entrepreneur Podcast Network – EPN
    Employees form an integral part of every company. They put in the work to ensure that tasks and projects are completed on time. But what happens when some of your employees start exhibiting odd, unprofessional characteristics? A drastic change in behavior is often attributed to drug use – that’s why workplace drug testing is crucial. This test determines whether employees are abusing drugs or not.
    Drug tests are designed to examine any evidence of recent drug use, from normal prescription medication to alcohol and illegal drugs. However, effective drug testing at work needs to be backed by a succinct, written policy circulated among the employees. Personnel also need to be educated about the potent dangers of drug abuse and alcohol intoxication. Employee drug testing is something that all companies should implement from time to time.
    Here are 3 types of workplace drug testing:
    Instant & urine drug testing
    Also referred to as the point of collection testing (POCT), instant drug testing is usually conducted as part of the pre-employment drug testing programs. Candidates who are eligible for this test are first presented with an electronic order highlighting the need for an instant drug test. Employers located in remote parts of the country receive the order form via email.
    Instant drug testing has an assortment of benefits. Since it’s quite fast (results are reached at after several hours), testing time is dramatically reduced. This allows employees to return to work, helping to increase their productivity. This test also helps to reduce any cases of substance abuse-related absenteeism, thus lowering overall employment costs. Hiring cycles are also lessened by around 3 days.
    Alcohol testing for workplace programs
    Naturally, employees are not allowed to work while inebriated. Companies regulated by the Department of Transportation (DOT) require to conduct alcohol resting in case of post-accident, return to duty, random testing and reasonable suspicion. Initial alcohol screening is achieved using a simple saliva testing. However, if results surpass the 0.020% threshold, further confirmation is sought from an evidential breath alcohol testing device. This helps to determine those employees who regularly work under the influence of alcohol.
    The transportation industry is extremely safety-sensitive. This is why the DOT authorizes frequent alcohol testing for such positions as aviation, buses, truck transit and rail. Blood alcohol testing measures any trace amounts of alcohol present within your bloodstream. However, collection of blood sample is quite invasive and requires the presence of trained medical specialists. Urine alcohol testing, on the other hand, requires a non-invasive urine sample to determine the levels of alcohol within your system.
    Hair testing for employers
    Hair drug testing is fast becoming popular for random and pre-employment drug testing programs. It has a myriad of advantages that employers love. For instance, hair tests can measure chronic drug use among job applicants. It’s also non-invasive and offers convenient storage & shipping. And as the icing on the cake, hair drug tests are extremely difficult to manipulate compared to urine tests.
    It’s therefore not surprising that more employers are preferring this particular drug testing. But before implementing or altering a drug-free workplace policy, employers ought to seek legal counsel. Some cities and states in the U.S. don’t approve employment hair testing. These include Maine, Hawaii, Montana, Iowa and Nebraska.
    0 min
  • 5 Modern Trends That Are Healthier For Everyone - Entrepreneur Podcast Network – EPN

    Whatever the “cool kids” are into, it’s usually not good for anybody. Millennials, however, seem to be making health a top priority. Recent consumer trends bode well for the future, since it looks like many things that are currently “popular” are often better lifestyle choices. Let’s take a look at five things that have started to change, all for the benefit of health.

    No Sugar

    As the ill effects of sugar become increasingly known, a new trend in drinks and desserts is to eliminate the substance altogether. Rather than going for old sugar substitutes like aspartame, restaurants are now serving lemonade made with honey, and companies are manufacturing soda made with fruit juice or natural flavors alone.

    Vaping

    While neither vaping nor smoking is ultimately a healthy choice, vaping is arguably much safer than its predecessor. Vaping reduces that old risk of fire. Vapes contain fewer chemicals than cigarettes, and, if nothing else, vaping eliminates the existence of second-hand smoke, keeping friends and kids safe from the risk of lung cancer. Vaping is a hot trend right now, so if you’re a tobacco user, check out Vape Sale and see what you can get.

    Oils

    Gaining a recent burst in popularity, oils are often being used for health. Essential oils and CBD oil are on the rise. While all health claims have to be taken with a grain of salt, it’s clear that essential oils are doing a great deal of good, placebo or not. CBD oil has even better proof of power, as it’s being researched by the US government for its health properties in a dozen areas. You can check it out for yourself.

    Beauty Products

    Nowadays, it isn’t enough to get the right shade of lipstick or foundation: consumers want the product to be natural as well. Lotions, creams, and even candles are increasingly being scented with essential oils instead of synthetic fragrances, and all-natural makeup is on the rise.

    Natural Food

    As more and more consumers prefer healthy groceries, stores have begun remodelling their selection, and major brands are dropping more of their artificial ingredients. Chia seeds now appear in every major grocery store, and each day more brands proudly proclaim their all-natural, non-GMO ingredients.

    It’s clear that millennials are taking the overall consumer conversation towards health. Hopefully, these healthy choices won’t disappear in twenty years, and we’ll seen an even greater rise in healthy products. Either way, the trends are benefiting everyone for now.  

    0 min
  • Fatal sins to avoid in your conclusions - Entrepreneur Podcast Network – EPN

    Fatal Sins to Avoid When Writing a Conclusion

    Better is the end of a thing than its beginning. Our writing experts at https://newtonessay.com/buy-admission-essay believe these immortal words by King Solomon apply to the conclusion of your academic assignments. In life, people like celebrating the finishing line. For instance, an athlete is not crowned the winner until he or she crosses the finishing line. Likewise, the finishing line of your academic writings is critical since it gives the reader a “safe landing.”

    But despite the critical place this section holds in academic writings, many students still commit fatal sins when writing it. If you are guilty of committing any of them, you don’t need to beat yourself in remorse since this post aims to help you discover and avoid them in your future assignments. Remain with this post to discover more.

    Repeating Conclusion 

    The first and most common sin many students commit is starting the conclusion with the word “conclusion” or “summary.” For instance, some of them start by making phrases such as “as I conclude, in conclusion, in summary, in closing, and as I wind up.” Even though these phrases are not a universal writing sin, they are not appropriate in academic writing.

    Introducing the Thesis Statement in the Conclusion 

    The second sin students commit when concluding their assignments is introducing the thesis statement in the conclusion. This blunder is symptomatic of confused writing because your thesis statement should belong in the introduction. You only need to rehash it in the conclusion.

    Introducing New Ideas

    The third mistake some learners make is introducing new ideas in the conclusion. The ideal situation is to rehash and emphasize the ideas you had included in the body and opening of the paper.

    Ending with Unchanged Rephrasing 

    Even though it is needful to include your thesis statement in your paper’s conclusion, it is a mistake to do so in its unchanged form. You have to rephrase and amplify its meaning in the conclusion to make it more forceful.

    Ending Emotionally 

    Though it is right to give your opinion on a subject in some types of assignments, it is advisable to avoid being emotional. You need to stop making sentimental and emotional appeals that don’t conform to the rest of the paper you are writing.

    Including Evidence

    The last goof you have to avoid when concluding your essays is including evidence such as stats and quotes in the closing paragraph. You ought to include these details in the body of your essay because they belong there.

    The conclusion of your paper is a sensitive section that requires much tact and care to succeed. However, succeeding in its drafting still challenges some students, leading to many avoidable mistakes. That is why this post shared these deadly sins you have to avoid when drafting conclusions for your future assignments. We believe if you remove these blunders from your assignments, you will improve your future tasks. The ball is now in your court to act.

    0 min
  • N2 Publishing’s Success, People, and Culture - Entrepreneur Podcast Network – EPN

    Duane Hixon, the CEO of N2 Publishing, a nationwide business that produces publications that turn neighborhoods into communities joins Enterprise Radio.
    Listen to interview with host Eric Dye & guest Duane Hixon discuss the following:

    * You’re the CEO of a multimillion dollar company that you started from the ground up. What advice do you have to offer those currently struggling in corporate America who want to start their own business and might not have any entrepreneurial experience?
    * Tell us about N2’s company culture and why it is so important to you?
    * Why do you find it so important to ensure a great work / life balance for yourself as well as your team members?
    * N2 has recently taken a pledge to not discriminate against those with criminal backgrounds. When you hear the term “second chances,” what does that mean to you?
    * Tell us about your new program that encourages team members in your company to purchase their first home.

    As a husband and father, N2 Co-Founder and CEO Duane Hixon is a hard-working family man.  His desire for achieving work-life balance and keeping a strong work culture is what has made N2 Publishing what it is today. With a passion for working out and overall wellness, he leads N2 with a longing and drive to impact the lives of people for the better.

    Website: www.n2pub.com

    N2GIVES | Philanthropic Website: www.n2gives.com
    Social Media Links:

    Facebook: https://www.facebook.com/N2Publishing

    Twitter: https://twitter.com/n2publishing

    LinkedIn: https://www.linkedin.com/company/n2-publishing
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    15 min
  • Growing sales and brand awareness with affiliate marketing - Entrepreneur Podcast Network – EPN

    Zane McIntyre, CEO and Co Founder of Commission Factory, Asia Pacific’s largest affiliate and performance marketing network joins eCommerce Radio to discuss how to grow sales and brand awareness with affiliate marketing.

    Listen to host Eric Dye & guest Zane McIntyre discuss the following:

    1. What is an affiliate network or affiliate marketing and how does it help eCommerce brands grow sales?
    2. How did you get started in affiliate marketing and what has differentiated Commission Factory from other affiliate networks?
    3. How does affiliate marketing differ from other forms of online advertising such as Paid Search using services like Google Adwords?
    4. Are affiliates largely just bloggers or are there other types of sites or businesses that use this model of performance marketing?
    5. In an age where Amazon has become so dominant in the online space can affiliate marketing help retailers claw back market share?
    6. Zane McIntyre, the CEO and Co-Founder of Commission Factory, the largest eCommerce affiliate marketing network in the Asia Pacific region. Commission Factory works with over 500 small to large brands to grow their sales and brand awareness through performance-based and influencer marketing.

      The network caters to many types of clients, acting solely as a SaaS service for those that want to do things at their own pace, up to a fully managed service and a white label solution for agencies wishing to use this form of marketing for this clients.

       

      Website: www.commissionfactory.com

      Social Media Links:

      Facebook: https://facebook.com/commissionfactory
      Twitter: https://twitter.com/commissionfacto

      People also listened to this: The Future of e-commerce from Zobrist Consulting

      0 min
    7. The Importance of Making a Name for Yourself in the Architect Industry - Entrepreneur Podcast Network – EPN

      Robert Chisholm, Chairman of the Board at Chisholm Architects, an architect firm based in Miami, Florida comprised of experts in architecture, urban planning, urban design and interior design joins Enterprise Radio.
      Listen to host Eric Dye & guest Robert Chisholm discuss the following:

      * What inspired you to start your own architect firm?
      * What are some things an architect should consider before they begin designing a project?
      * Many architects tend to have a signature style that is recognizable to others. What would you consider your signature style to be?
      * What is your ultimate goal when it comes to your work? What do you want to be remembered for?
      * If you could give one form of advice to young architects (that could also include architectural entrepreneurs), what would it be?

      Mr.Robert E. Chisholm, FAIA, NCARB, graduated in 1973 from the University of Florida with a Bachelors in Architecture and in 1977 from the University of Miami with a Masters in Urban Design. His interest in  architecture was founded during his childhood in Havana, Cuba amongst the colonial, baroque, neo-classical and art deco architecture.  At the University of Florida, under the guidance of Harry Merritt, architecture became his passion in life.
      His actual career in architecture and urban planning began as a member at the Metro-Dade County Manager’s Office in the Office of Community and Economic Development (OCED) during the 1970’s.  Mr. Chisholm was lead principal planner in charge of planning and implementation of capital improvement projects in several urban neighborhoods such as Edison Little River, Downtown Miami and South Beach.  While at the OCED he developed and strengthened relationships with members of the Federal, State, County and City governments in planning, funding and implementation of projects; which would later prove invaluable in the growth of his career and future firm.
      In 1983, Mr. Chisholm was a finalist for the post of Assistant Secretary of Transportation for the United States Department of Transportation under President Ronald Reagan.

      Website: www.chisholmarchitects.com
      Linkedin: https://www.linkedin.com/company/chisholm-architects-miami
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      11 min

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