MAPPED OUT

EP 105 | Mastering the art of conversion copywriting: insights from Kori Whitby


Listen Later

In this episode, Lauren interviews Kori Whitby, a conversion copywriter and messaging strategist. They discuss Kori's entrepreneurial journey and her work in the field of copywriting. Kori shares how she discovered her passion for copywriting and her thoughts on the different categories of copywriters. They also delve into the balance between creative copy and effective calls to action, the use of AI in copywriting, and the importance of human connection and authenticity in digital marketing. Kori also provides advice for DIY copywriting and choosing a copywriter. 

Check her out online: www.bykoriwhitby.com
Follow her on IG: www.instagram.com/bykoriwhitby
Get on the waitlist for her template shop: https://view.flodesk.com/pages/64b6cc54cd56042d78f06a62

Follow us on Instagram: @brandgoodtime @shesbusyaf
Check out our services: www.brandgoodtime.com
Connect with Lauren on LinkedIn: www.linkedin.com/in/laurenloreto

...more
View all episodesView all episodes
Download on the App Store

MAPPED OUTBy Lauren Loreto & Aurrie Hicks

  • 5
  • 5
  • 5
  • 5
  • 5

5

25 ratings


More shows like MAPPED OUT

View all
The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,587 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,067 Listeners

Up First from NPR by NPR

Up First from NPR

56,391 Listeners

Crime Junkie by audiochuck

Crime Junkie

368,549 Listeners