If you've been told to "just network" but have no idea what that actually means in practice, this episode is for you. Whitney is joined by Alex Raymond, RD and founder of Courage to Nourish, who built a multi-state group practice almost entirely through intentional, systemized networking. Alex breaks down her two-branch approach to networking — from cold outreach to nurturing active referral sources — and gives you the exact steps she takes to turn a cold email into a lasting referral relationship. If you're ready to get more aligned referrals without the overwhelm, hit play and then follow the show so you never miss an episode.

Takeaways:

• Networking is about building relationships, not just collecting contacts — understanding what a provider does helps you make better referrals for your own clients.
• Use a two-branch system: cold outreach (10–20 new providers/month) and active nurturing of existing referral sources.
• A scheduling link in your email signature is one of the simplest, highest-ROI tools you can add to your networking workflow.
• You don't need a CRM right away — start with a Gmail template and a system you can actually sustain, then build from there.
• A follow-up email after every networking call, plus a provider newsletter or check-in every 1–2 months, keeps you top of mind without feeling salesy.

Connect with Alex:

• Website: www.couragetournourish.com
• Email: [email protected]
• Instagram: https://www.instagram.com/courage.to.nourish/

Resources Mentioned:

• TherapyFlow — CRM used by Alex for provider outreach (~$200/month flat fee)
• Psychology Today — Source for finding providers to reach out to

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

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