In this week's podcast, NCG Sr. Business Coach, Colin Nolan joins Molly Nolan for a practical discussion of how DISC can be applied to customer relations. As many listeners know, DISC is a behavioral assessment tool that we often refer to in conversations on this podcast, and within our Coaching and Consulting practice. We've discussed how DISC can be used to understand behaviors & motivators, improve organizational communication and engagement, and provide valuable insight for hiring and management decisions. Today's application is all about the customer - Colin shares with us how we can apply our awareness of DISC and emotional intelligence to relate to our customers better - whether closing the sale, dealing with difficult situations, or enhancing the overall customer experience.