Restaurantology

EP 15 | SAIGON HUSTLE | AUTHENTICITY, RESILIENCE, AND SCALING WITH PURPOSE


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In this episode, we sit down with Cassie Ghaffar and Sandy Nguyen, co-founders of Saigon Hustle, to discuss how they built one of Houston’s most exciting new food brands. They share their story of turning a college friendship into a successful partnership, tackling the challenges of opening a restaurant during COVID-19, and scaling their authentic Vietnamese concept into a fast-casual drive-thru model.


Discover the inspiration behind their menu, their approach to maintaining authenticity while making Vietnamese flavors accessible, and how they’ve built a thriving culture within their team. Cassie and Sandy also reveal their plans for expansion, their vision for dominating the Houston market, and their ultimate goal of taking Saigon Hustle nationwide. Filled with stories of resilience, partnership, and culinary passion, this episode is an inspiring look at entrepreneurship in the food industry.

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RestaurantologyBy Andrew Smith

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