Highlights: 

●      “Since March 31st, Anheuser-Busch’s market value has dropped from $132.4 billion dollars to now $125.7 billion, a loss of $6.7 billion dollars, ever since Bud Light thought it would be a good idea to team up with trans activist Dylan Mulvaney.”

●      “The Daily Wire is reporting on two sources close to the situation who confirmed that no one at the senior level was aware of the partnership between Bud Light and trans activist Dylan Mulvaney. They’re all distancing themselves from this marketing disaster!”

●      “There are reports now that Anheuser Busch is suspending all marketing efforts to reevaluate the brand’s advertising strategies, most especially when it comes to influencer partnerships!”

●      “Adopting an overtly woke marketing campaign would promise to get comparable backlash.”

  

Timestamps:    

[01:08] Anheuser-Busch losing $6 billion in 6 days

[02:23] How senior executives at Anheuser-Busch are distancing themselves from this marketing disaster

[03:12] How this backlash against Bud Light is entirely predictable

[05:45] The rise of Ultra Right Beer, the competitor/alternative to Bud Light

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