Marc Hebert, Managing Partner at Dakota Analytics, shares how data and analytics are revolutionizing the oil and gas industry. Marc discusses his journey from tech to oil and gas, highlighting how Dakota Analytics is driving efficiency and creating value with data-driven solutions. The conversation covers the importance of data quality, the challenges of adopting AI, and the role of cloud technology in modernizing the sector. Marc also emphasizes the need for a strong data culture and continuous adaptation in this rapidly evolving industry.

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00:00 - Guest Intro
00:35 - Mark’s Background and Dakota Analytics
06:02 - Getting into Tech
07:21 - Industry Stories
11:59 - Oil and Gas Industry Challenges
18:09 - Data Culture Approaches
20:06 - Dakota's Business Model
21:50 - Custom vs. Off-the-Shelf Software
26:50 - Closing Remarks
27:40 - The Future of Excel
30:20 - Data Architecture Insights
34:59 - Measuring Adoption Success
39:05 - Artificial Intelligence in Industry
43:10 - Oil-Fueled Data ETL and Databases
47:02 - Operator Conversations
48:58 - Project Failures in Data
54:53 - Getting Started with AI
56:40 - Future Trends in Data
58:10 - Data as a Competitive Advantage
1:02:45 - Programming Languages Used
1:05:10 - Speed Round
1:07:50 - Advice for Aspiring Data Professionals
1:09:45 - Where to Find Mark

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