October 28, 2025

Ep. #174 How USTA Coaching Is Building a New Era of Tennis Coaching, ft. Megan Rose

22 minutes

In episode #174 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline sits down with Megan Rose, the Managing Director and Head of Business Development Operations at USTA Coaching.

The newly launched USTA Coaching is on a mission to educate & serve tennis coaches to create inspiring tennis experiences for players of all levels.

From developing new pipelines to diversifying the coaching workforce, Megan and her team believe coaches are fundamental to growing tennis and achieving the USTA’s goal of reaching 35 million players in the U.S. by 2035.

In this episode, Megan shares:

🎾 How USTA Coaching is inspiring, supporting, and educating coaches at every level.
💡 How tennis has been a leader when it comes to gender equity in sports.
🔑 Why investing in women coaches is a key to unlocking the next generation of players and fans.

Ep. #174 How USTA Coaching Is Building a New Era of Tennis Coaching, ft. Megan Rose

22 minutes

The newly launched USTA Coaching is on a mission to educate & serve tennis coaches to create inspiring tennis experiences for players of all levels.

In this episode, Megan shares:

🎾 How USTA Coaching is inspiring, supporting, and educating coaches at every level.
💡 How tennis has been a leader when it comes to gender equity in sports.
🔑 Why investing in women coaches is a key to unlocking the next generation of players and fans.