In this episode, Katie opens up honestly about where the podcast has been, why things have felt different behind the scenes, and the reality of trying to run a profitable wedding business whilst also carrying the weight of real life.

The simple answer is that so many wedding suppliers are not failing because they lack motivation or talent, they’re overloaded, overwhelmed and trying to build businesses without enough space to think strategically.

Katie shares reflections from writing her book The Profit Shift, the hidden patterns she keeps seeing in the wedding industry and why this next chapter of the podcast is going to be a little different.

This episode also kicks off a brand new 7 day mini series where Katie will be sharing short daily episodes around burnout, marketing, sales, visibility, sustainable business growth and the mistakes keeping wedding suppliers stuck in survival mode.

In the episodes your learn:

• Why the podcast paused over the past few months
• The reality of balancing business, life and mental load
• Reflections from writing The Profit Shift
• Why information alone is not creating transformation
• The hidden reason many wedding suppliers feel stuck
• Why showing up imperfectly still matters
• Introduction to the new 7 day mini podcast series
• A preview of tomorrow’s episode on survival mode in the wedding industry

If this episode resonated with you, make sure you hit follow on the podcast so you don’t miss the next 7 days of conversations.