We have discussed numerous times on the show that understanding player behavior and your audience is so important when it comes to marketing your game, but one thing we don’t think about much is how people react when money is involved. 

Understanding how price can change how people act can be a very daunting challenge, but knowing a little bit more of how it plays in someone’s decision to purchase your game can make a huge difference.

We have discussed numerous times on the show that understanding player behavior and your audience is so important when it comes to marketing your game, but one thing we don’t think about much is how people react when money is involved. Understanding how price can change how people act can be a very daunting challenge, but knowing a little bit more of how it plays in someone’s decision to purchase your game can make a huge difference.

Ep 256 - Understanding How Your Price Can Affect Player Behavior

Andrew Pappas, founder of RenGen Marketing helps take indie devs and their games to a whole new level by discussing business best practices and sharing marketing strategies and tips to better navigate the world of indie game marketing. 

Regardless if you’re an indie dev starting out or a veteran small team, the topic discussions apply to anyone wanting to better understand the online environment and stand out in a saturated market. A marketer since 2011, Andrew has found a passion for applying his knowledge by empowering and educating the indie dev community. 

Between the years of his experience and interviews with respected industry veterans, you’ll learn about online marketing, email marketing, crowdfunding, paid advertising, community development, social media, community outreach, project management, and much more. 

All episodes are packed with helpful information and actionable steps that can give you the confidence you need when it comes to your business and indie game marketing. Hit subscribe and get ready to become part of the indie game movement.

Business

Leisure

Video Games

Marketing

Andrew Pappas, founder of RenGen Marketing helps take indie devs and their games to a whole new level by discussing business best practices and sharing marketing strategies and tips to better navigate the world of indie game marketing. Regardless if you’re an indie dev starting out or a veteran small team, the topic discussions apply to anyone wanting to better understand the online environment and stand out in a saturated market. A marketer since 2011, Andrew has found a passion for applying his knowledge by empowering and educating the indie dev community. Between the years of his experience and interviews with respected industry veterans, you’ll learn about online marketing, email marketing, crowdfunding, paid advertising, community development, social media, community outreach, project management, and much more. All episodes are packed with helpful information and actionable steps that can give you the confidence you need when it comes to your business and indie game marketing. Hit subscribe and get ready to become part of the indie game movement.

Share Ep 256 - Understanding How Your Price Can Affect Player Behavior

Sign up to save your podcasts

Ep 256 - Understanding How Your Price Can Affect Player Behavior

Ep 256 - Understanding How Your Price Can Affect Player Behavior

More shows like Indie Game Movement - The podcast about the business and marketing of indie games.

Game Dev Podcast | Coffee with Butterscotch

The AIAS Game Maker's Notebook

Game Dev Advice: The Game Developer's Podcast

IndieGameBusiness®

Play, Watch, Listen

Game Dev Field Guide

The Weekly Show with Jon Stewart

The Fourth Curtain

The Indie Game Development Podcast

Indie Game Lunch Hour