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How Storytelling Can Drive Your Profits with Seth Donlin
Why Visibility ≠ Growth—And How It’s Quietly Costing You Profits
Most business owners think the next breakthrough in revenue will come from ads, funnels, or more hustle.
But what if the real opportunity is getting in front of someone else’s audience—without spending a dollar on ads?
In this episode of Profit Answer Man, we expose the costly visibility gap most owners don’t realize is bleeding their business. Seth Donlin shares why chasing attention isn't enough—and how strategic podcast guesting can generate inbound leads, higher trust, and profit-rich conversations.
The GAP Framework:
GAP – Business owners invest heavily in visibility, but not all attention converts. They spray money across ads, content, and social without ever becoming trusted in a specific space. This “spray and pray” method burns cash and time.
ALTERNATIVE – Many default to building their audience one follower at a time, ignoring the leverage of podcast guesting—a proven method to build instant credibility with zero ad spend.
PROFIT PLAN – Use Seth’s approach to land curated podcast appearances where your audience already exists. Create content that scales your voice, authority, and cash flow—while fixing your visibility-to-revenue bottleneck.
In This Episode You’ll Learn:
Key Takeaways:
Guest Bio: Seth Donlin
Seth Donlin is a marketing and communications coach with over 20 years of expertise in storytelling and strategic brand-building. He’s the founder of Awen A/F, a boutique agency helping coaches, consultants, and fractional executives grow their authority and client base by tapping into borrowed audiences—primarily through podcast guesting tours.
He’s helped clients leverage this “earned stage” to generate demand, build trust, and grow without the grind of ads or algorithm-chasing.
Links:
Website: sethdonlin.com/rocky
LinkedIn: https://www.linkedin.com/in/sethdonlin/
Instagram: https://www.instagram.com/seth.donlin/?hl=enm
Ready to Fix Your Profit Leaks?
If your sales are up but your calendar’s still empty… if you’ve been seen but not sought out… it’s time to explore your visibility-to-profit gap.
#ProfitFirst #BusinessGrowth #CashFlowFix #SmartScaling #RevenueLeaks #ProfitClarity #OwnerPay #StrategicFinance
Watch the full episode on YouTube: https://www.youtube.com/@profitanswerman
Sign up to be notified when the next cohort of the Profit First Experience Course is available!
Profit First Toolkit: https://lp.profitcomesfirst.com/landing-page-page
Relay Bank (affiliate link): https://relayfi.com/?referralcode=profitcomesfirst
Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/
My podcast about living a richer more meaningful life: http://richersoul.com/
Music provided by Junan from Junan Podcast
Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.
#profitfirst
4.9
3434 ratings
How Storytelling Can Drive Your Profits with Seth Donlin
Why Visibility ≠ Growth—And How It’s Quietly Costing You Profits
Most business owners think the next breakthrough in revenue will come from ads, funnels, or more hustle.
But what if the real opportunity is getting in front of someone else’s audience—without spending a dollar on ads?
In this episode of Profit Answer Man, we expose the costly visibility gap most owners don’t realize is bleeding their business. Seth Donlin shares why chasing attention isn't enough—and how strategic podcast guesting can generate inbound leads, higher trust, and profit-rich conversations.
The GAP Framework:
GAP – Business owners invest heavily in visibility, but not all attention converts. They spray money across ads, content, and social without ever becoming trusted in a specific space. This “spray and pray” method burns cash and time.
ALTERNATIVE – Many default to building their audience one follower at a time, ignoring the leverage of podcast guesting—a proven method to build instant credibility with zero ad spend.
PROFIT PLAN – Use Seth’s approach to land curated podcast appearances where your audience already exists. Create content that scales your voice, authority, and cash flow—while fixing your visibility-to-revenue bottleneck.
In This Episode You’ll Learn:
Key Takeaways:
Guest Bio: Seth Donlin
Seth Donlin is a marketing and communications coach with over 20 years of expertise in storytelling and strategic brand-building. He’s the founder of Awen A/F, a boutique agency helping coaches, consultants, and fractional executives grow their authority and client base by tapping into borrowed audiences—primarily through podcast guesting tours.
He’s helped clients leverage this “earned stage” to generate demand, build trust, and grow without the grind of ads or algorithm-chasing.
Links:
Website: sethdonlin.com/rocky
LinkedIn: https://www.linkedin.com/in/sethdonlin/
Instagram: https://www.instagram.com/seth.donlin/?hl=enm
Ready to Fix Your Profit Leaks?
If your sales are up but your calendar’s still empty… if you’ve been seen but not sought out… it’s time to explore your visibility-to-profit gap.
#ProfitFirst #BusinessGrowth #CashFlowFix #SmartScaling #RevenueLeaks #ProfitClarity #OwnerPay #StrategicFinance
Watch the full episode on YouTube: https://www.youtube.com/@profitanswerman
Sign up to be notified when the next cohort of the Profit First Experience Course is available!
Profit First Toolkit: https://lp.profitcomesfirst.com/landing-page-page
Relay Bank (affiliate link): https://relayfi.com/?referralcode=profitcomesfirst
Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/
My podcast about living a richer more meaningful life: http://richersoul.com/
Music provided by Junan from Junan Podcast
Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.
#profitfirst
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