In this episode of the Growth Show, host Whitney interviews Linda Melone, a seasoned conversion copywriter. They explore the fundamentals of conversion copywriting, emphasizing the importance of creating revenue-driving content. The discussion highlights the role of AI tools, like ChatGPT, in brainstorming, refining, and enhancing copy. Linda elaborates on her transition from a personal trainer to a copywriting expert, offering practical tips on using AI responsibly, conducting customer interviews, and website content. This episode outlines actionable advice for business owners looking to improve their copywriting skills and leverage AI for better results.

Connect with Linda Here:

https://linktr.ee/lindamelone

Resources Mentioned:

Headline Analyzer

Wellness Pro Website System

In this episode:

Understanding Conversion Copywriting

Linda's Journey

Using AI in Copywriting

Overcoming Writer's Block with AI

The Importance of Customer Language in Copy

Using AI for Persona Analysis

Crafting Effective Homepages with AI

Pitfalls of Using AI for Copywriting

Ensuring Accuracy and Empathy in AI Content

Brainstorming Titles with AI

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Connect with Whitney Bateson: 

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

1. Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
2. Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
3. Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

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