One thing that often gets left behind in all the talk about crowdfunding is what happens before you hit the ‘Go Live’ button. It’s the small steps that go a long way and today’s story proves just that!

In this episode of the Crowdfunding Demystified podcast, you’ll hear Salvador Briggman speak to the co-founder of Sourhouse, Erik Fabian, who has managed to raise a six-figure on Indiegogo for a product that people passionately love. How cool is that?

You’ll hear Erik share the pre-launch tactics for launching a successful campaign, including:

• How to move from product development to marketing
• Making the best out of different marketing channels
• Tips on nailing your fulfilment planning 

…and more! All you need is a pen, paper, and a willing ear to hear all the small steps that will set your next campaign up for success!

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