When you’re a practice management consultant in the cosmetic medical space for long enough, you collect a horror story or two. In the blink of an eye so many things can change. A pandemic. A long-term or terminal illness. Divorce. Fire. Hurricanes. Ice Storms. You name it, we’ve seen it happen in a practice, and, unfortunately, there are always two common denominators that turn a life-changing event into a virtual tornado: the practice owners never saw it coming AND they didn’t have a contingency plan.

In this episode, co-host Jay Shorr discusses what should be included in your "what if" strategies when planning for a catastrophe, steps that need to be taken if you CAN/CAN'T reopen after a sudden disaster, preparing for life insurance trusts, and more!

To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! We've increased your savings :)
 
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