By MINT Aesthetics
Welcome to the Making a Multi Million Dollar MedSpa Podcast where we have real conversations about what it takes to run a successful medspa. Join us as we showcase our insights and best practices,
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The podcast currently has 55 episodes available.
Today’s episode talks you through basics of one of our favorite technologies: Microneedling with Radiofrequency. From the technology function to the ideal devices for combination therapy, she’ll give you the insight we’ve gathered over time with our own clinic, AesthetiCare Medspa. If you’re considering adding this technology to your practice or simply curious about the capabilities, this is the episode for you.
In today's discussion:
Microneedling RF Course
New content going live on Thursday, September, 26
Our LIVE Podcast
Thursday, September 26 @ 4:30PM Central on Instagram Live
Join us to go behind the scenes of AesthetiCare’s biggest event of the year: The End of Summer Party! See the real time event that generated $3.2M in just one week!
Links from the episode:
MINT Online E-courses
Vrtly Screen Management
Tuesday Trainings
Virtual Training
Hands-On Training
The Perfect Consultation
NOMINATE A CLINIC
Golf’s—and the Chiefs'—biggest fan, Matt Taranto joins to chat about his game on the course… Kind of. Dive into the world of golf and how you can leverage its events to market your aesthetics business! Matt shares the way AesthetiCare has excelled at sponsoring club golf tournaments, especially female member guest events, to elevate your brand's visibility with an exceptional return. They discuss the power of offering strategic giveaways to gather contacts and turn first-time visitors into loyal clients. Plus, learn the secrets behind choosing the RIGHT giveaway and why post-sponsorship follow-up is key to measuring success. Ready to tee up your marketing game? This episode has you covered!
In today's discussion:
Our LIVE Podcast
Thursday, September 26 @ 4:30PM Central on Instagram Live
Join us to go behind the scenes of AesthetiCare’s biggest event of the year: The End of Summer Party! See the real time event that generated $3.2M in just one week!
Links from the episode:
MINT Online E-courses
Vrtly Screen Management
Tuesday Trainings
The Perfect Consultation
NOMINATE A CLINIC
Brittany Wilson, owner of Rae Aesthetic, shares her journey from nursing to aesthetics and starting her own med spa. Kathy and Brittany discuss the importance of education, networking, and simplified sales strategies in the med spa industry. Brittany shares her amazing tips for creating a successful social media presence. You won’t want to miss this one.
In today's discussion:
Clinics To Watch:
MINT's Clinics To Watch program aims to highlight the pioneers of greatness within the aesthetics industry. Whether it's an entire clinic, single provider, treatment device, or brand rep, we want to put the spotlight on those doing awesome things.
If you have someone in mind, nominate them here.
Links from the episode:
Brittany Wilson Instagram
Rae Aesthetic Instagram
Brittany Patreon
Vrtly Screen Management
Online E-courses
Tuesday Training
NOMINATE A CLINIC
In this episode, Kathy shares her journey as a mother and entrepreneur in the dynamic field of aesthetics. Discussing the challenges and successes she has experienced while balancing her personal and professional life, she emphasizes the importance of personal growth, clarity, and redefining success beyond traditional metrics. Kathy chats about the impact of building a motivated team and recognizing the fluidity of balance, offering practical strategies to help listeners lead with purpose and grow authentically in their careers and lives. Tune in for valuable tools and inspiration to navigate your own journey in aesthetics.
In today's discussion:
Clinics To Watch:
MINT's Clinics To Watch program aims to highlight the pioneers of greatness within the aesthetics industry. Whether it's an entire clinic, single provider, treatment device, or brand rep, we want to put the spotlight on those doing awesome things.
If you have someone in mind, nominate them here.
Links from the episode:
MINT Online E-courses
Vrtly Screen Management
Tuesday Trainings
NOMINATE A CLINIC
Dive into this episode with AesthetiCare Nurse Practitioner, Blake Bryant as he gives you the scoop on the Social Psychology lesson within MINT’s Online E-courses. Kat and Blake discuss the importance of consultations, impacts of social psychology, and how providers can leverage these concepts in aesthetics. Bake also shares the background of AesthetiCare’s new Revive and Thrive Hair Restoration Program. The conversation further delves how the team onboarded the program and what’s coming in the future.
In today's discussion:
Clinics To Watch:
MINT's Clinics To Watch program aims to highlight the pioneers of greatness within the aesthetics industry. Whether it's an entire clinic, single provider, treatment device, or brand rep, we want to put the spotlight on those doing awesome things.
If you have someone in mind, nominate them here.
Links from the episode:
Social Psychology lesson
Charting & Documentation E-course (COMING SOON)
Hair Restoration at AesthetiCare
Clinics To Watch
MINT Online E-courses
Tuesday Trainings
NOMINATE A CLINIC
Great ready for Season 6 of the Making A (Multi) Million Dollar Medspa Podcast!
Don't forget, we will be releasing content every Monday instead of Wednesday. So mark your calendars because it all kicks off on Monday, August 26. See you soon!
Get the answers to all your injectables questions! Our nurse and injectable expert, Noreen, shares her takes on the questions you submitted. Have more questions? Feel free to contact us at [email protected].
Questions:
Nominate Clinics To Watch/Providers To Watch
Register for Virtual Immersion
We are back with a clinical episode on one of the industry’s most popular treatments: HALO Fractional Laser. As one of Sciton’s staple devices, this treatment has revolutionized how providers treat texture, sun damage, and other conditions of the skin. In this episode, Kathy shares her wisdom on HALO from onboarding the treatment into your clinic to combining technologies for the best possible results. Don’t miss the exceptional information shared in this one!
In today's discussion:
Clinics To Watch:
CONGRATULATIONS, ASHLEY SLATER!
If you know a clinic or provider doing amazing things, nominate them here.
Links from the episode:
HALO Training
BBL Training
Moxi Training
Sculptra Training
Velez Masks
NOMINATE A CLINIC
Ad links:
Clinics To Watch
MINT Online E-courses
Virtual Immersion
Don't forget to enter for your chance to win:
The best part? It's all of those awesome prizes FOR YOUR WHOLE TEAM! Don't miss this. Enter to win here.
Giveaway closes at 11:59PM Central Time on Sunday, May 12, 2024.
In this quick episode, Kathy shares some of the ways AesthetiCare continues to thrive as laser season dwindles away. From events to training, she shares examples (and numbers) so you can see the impacts in practice.
Events:
Sweat 4k Giveaway
$4k package giveaway with local gym and DJ
Prize package consisted of Miradry treatment, 6 month gym membership, and a 2 hour DJ set
The DJ received the Miradry treatment and posted about the process, the gym posted about the event they were hosting.
863 people entered the giveaway—over 200 were totally new to AesthetiCare!
Resources: Events: Big, Small, & Virtual E-course, Episode #20 - Leveraging Low-Cost Strategies to Build B2B Relationships
Promotions:
Filler special in July and August of 2023
During the special all Galderma filler was BOGO (existing clients got 50% a syringe, new clients got a free syringe)
Galderma agreed to donate all free syringes for new clients
$161K were generated between two locations with the special
Resources: Marketing E-course, Dermal Fillers E-course, Episode #34 - The Business of Injectables with Matt Taranto & Noreen Bollinger
Leverage Your Team:
Consultation deal for existing clients
30-minute follow up consultation with Visia for photo imaging
Compare original photos, progress photos, and current photos to let the client see their progress
Deal: Any single treatment booked at the consult for July or August was 20% off (AC’s largest discount)
Received 110 treatment bookings from the consults (Ward Parkway: 65 bookings, Liberty: 45 bookings)
Resources: The Perfect Consultation E-course, Events: Big, Small & Virtual E-course
Training:
Take advantage of slow times to pull your team into training.
Ask what they want to learn or need support with.
Work on new devices/technology in preparation for the next laser season
Resources: Online E-courses, In-Person Training, Virtual Training, Group Training
NOMINATE A CLINIC
The podcast currently has 55 episodes available.
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