Rebekah and Janelle break down one of the most common challenges in aesthetics: how to properly ramp a new provider.

If you think a provider can walk in with full books, think again. In this episode, they discuss realistic six to twelve month ramp timelines, why evenings and weekends matter, and how interview expectations can either set a provider up for success or slow them down from day one.

They also unpack what it really means for a provider to operate as a business within a business, how strategic business to business partnerships drive high quality referrals, and why generosity and consistency outperform quick fixes.

From pop ups and raffles to cross department promotion and team alignment, this episode gives practical, actionable ways to build sustainable provider growth.

If you are hiring, ramping, or forecasting revenue, this conversation is essential.

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Rebekah and Janelle dive into one of the biggest shifts happening in med spas right now, how to deliver better results in less time. As patients become busier and less willing to book multiple visits, the traditional step by step treatment plan is starting to fall short.

In this episode, they break down why combination therapies are becoming essential, not optional. From pairing injectables and devices to bundling services into solution driven offerings, they explain how combining treatments helps patients get where they want faster while improving satisfaction and loyalty.

They also talk through the psychology behind simplifying choices, why too many options overwhelm patients, and how clearly defined services lead to stronger consultations. The conversation covers pricing transparency, financing options, provider efficiency, and how combination therapies can increase revenue per visit without compromising ethics or safety.

If you are looking to maximize provider time, patient time, and outcomes all at once, this episode lays out exactly how to start thinking differently.

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Rebekah and Janelle tackle one of the most sensitive topics in the med spa industry: price increases. As practices head into a new year, many leaders know adjustments are necessary but hesitate out of fear. In this episode, they walk through the real reasons price increases matter, when to implement them, and how to do it without damaging trust or retention.

Drawing from firsthand experience running practices and leading teams, they break down why holding prices flat erodes margins, limits growth, and ultimately impacts patient experience. They also challenge the idea that being the cheapest creates a competitive edge and explain why premium pricing attracts the right long term patients.

The conversation covers cadence, competitive analysis, communication strategies, and how to prepare staff to handle questions with confidence. If pricing decisions have been holding you back, this episode provides a clear, practical framework for moving forward.

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In this episode of Operation Med Spa, Rebekah and Janelle break down the five traits they have seen consistently shape the most successful providers in the industry. With over 30 years of combined experience working alongside hundreds of clinicians, they share real world insight into why some providers become fully booked rock stars while others struggle to grow.

They explore what it really means to be humble, hungry, honest, ethical, and confident, and how these traits show up in day to day practice. From how providers treat their front desk teams to how they approach consultations, numbers, and patient expectations, the conversation highlights behaviors that build trust, loyalty, and long term demand.

This episode is packed with practical perspective for injectors, estheticians, and practice owners who want to elevate performance, strengthen culture, and create sustainable growth without compromising integrity.

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Rebekah and Janelle take a trip down memory lane and share how they "grew up" in the med spa world, starting at the front desk of a tiny two location practice and working their way into multi clinic leadership. They talk about the early days of paper charts, grassroots marketing, and doing whatever it took to get patients in the door, long before digital ads did the heavy lifting.

Along the way, they break down the habits that moved their careers forward, from staying curious and joining every training to asking better questions and solving problems instead of just spotting them. They also share how great mentors, tough feedback, and safe leadership made all the difference.

Whether you are at the front desk, managing a busy clinic, or dreaming about your next role, this episode gives you a clear roadmap for growth, leadership, and a career you love in aesthetics.

LEARN MORE AND JOIN THE ALPHA COMMUNITY:

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Rebekah and Janelle are looking ahead and getting real about how to build a smart, intentional plan for 2026. Instead of letting the year happen to you, they walk through how to learn from 2025, set clear revenue goals, and anchor everything to a few big priorities that actually move the needle.

They break down how to forecast by provider, why revenue per hour and utilization matter, and how PTO, schedule changes, and new hires affect your numbers more than you think. The conversation covers pricing analysis, CapEx decisions, and why training and development must be baked into the plan, not added as an afterthought.

Finally, they talk about people. From identifying who is ready for more to spotting who may be phasing out, they show how a solid people plan is just as important as any spreadsheet if you want 2026 to work in your favor.

LEARN MORE AND JOIN THE ALPHA COMMUNITY:

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Rebekah and Janelle sit down to unpack how unpredictable the aesthetic industry has become and what med spa leaders can do about it. They reflect on a time when revenue cycles, filler demand, and category growth felt stable, then contrast it with today's reality of viral trends, GLP 1 patients, and shifting consumer sentiment.

They dig into the filler "bad press," how social media has amplified fear, and why education and ethical consultation still win. The conversation moves into buzzwords like regenerative and wellness, what patients think they mean, and the services practices already have that fit those buckets.

From GLP 1 volume loss to membership design and cross pollinating wellness, skincare, and injectables, this episode gives practical ideas for 2026 planning so owners and providers can stay nimble, protect trust, and keep growing in a rapidly evolving market.

LEARN MORE AND JOIN THE ALPHA COMMUNITY:

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Janelle and Rebekah return after a much-needed break and dive straight into the mistakes that shaped them as leaders. They open up about the moments that taught them the most, from getting too casual with their teams to navigating the blurry lines between friendship and leadership.

As they revisit old stories and the lessons that followed, they explore where boundaries matter, why coaching in the moment prevents bigger issues later, and how lingering too long on a weak hire can drag an entire team down. They also discuss the opposite mistake: cutting someone too quickly before giving them a fair path to improve.

By the end, they tie it all together with the realities of hiring under pressure and how panic hires always backfire. This episode sets the tone for what may become an ongoing series as they continue to unpack the lessons they learned the hard way.

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Rebekah and Janelle break down what makes events successful—and what's just a waste of time. From intimate lunch-and-learns to massive anniversary parties, they explore the different types of med spa events, when to use them, and how to track their ROI. The duo shares real-world examples of what works, how to avoid common pitfalls, and why smaller, low-lift events often deliver the biggest results. They also cover how to build local partnerships, choose the right vendors and models, and avoid discounting strategies that erode revenue. If you've ever wondered how many events your clinic should actually host or how to make them more impactful, this episode lays it all out.

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In this episode of Operation Med Spa, Rebekah and Janelle explore how to make the most of your vendor relationships and retail strategies. From deciding which SKUs to carry to setting expectations with reps, they discuss what truly adds value to your practice—and what doesn't. They break down how curated retail offerings protect patient investments, why too many options can hurt sales, and how staff education plays a critical role. You'll also hear practical tips on structuring successful vendor meetings, maximizing rep support, and using those relationships to grow your top line.

LEARN MORE AND JOIN THE ALPHA COMMUNITY:

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