Tech Buzz China 英文科技评论

Ep. 54: Influencers, KOLs, idols, and the future of China ecommerce


Listen Later

TechBuzz China is back from China! We are happy to say that the week of back-to-back meetings we had in our first-ever Investor Trip was a great success. We were able to visit a host of companies we’ve previously covered on the podcast, like Ximalaya, Xiaohongshu, Ruhan, Xiaomi, China Renaissance, Tiger Brokers, and more, as well as new ones such as Ctrip, Mogujie, Qutoutiao, and Bilibili, which we hope to talk about in more detail soon. Thank you to everyone who hosted us, and a special thanks to all of our listeners who came out for our happy hours!

Episode 54 of TechBuzz China is about the rise of the influencer and idol economies in China, which is a major trend that has created an entirely new ecosystem online. Indeed, one-third of China’s total retail sales are taking place online, and its ecommerce platforms are some of the most innovative and advanced in the world. Listen to learn about phenomena such as live-streaming ecommerce (直播电商), multi-channel networks (MCNs), the role of celebrities, and the lengths to which fans in China will go to in order to keep their idols on top. How are these factors influencing the way large Chinese internet companies operate?

 

You can find these stories and more at pandaily.com. If you enjoy our content, please do let us know by leaving us an iTunes review, liking our Facebook page, and tweeting at us! We do truly appreciate your feedback and support. Thank you also to our listeners over at our partner, dealstreetasia.com.

We are grateful for our ever-talented producers, Shaw Wan and Kaiser Kuo, and for our intern, Wang Menglu.



...more
View all episodesView all episodes
Download on the App Store

Tech Buzz China 英文科技评论By Pandaily

  • 4.7
  • 4.7
  • 4.7
  • 4.7
  • 4.7

4.7

16 ratings


More shows like Tech Buzz China 英文科技评论

View all
Speak English with ESLPod.com - Learn English Fast by ESLPod.com

Speak English with ESLPod.com - Learn English Fast

2,539 Listeners

TED Talks Daily by TED

TED Talks Daily

11,143 Listeners

The McKinsey Podcast by McKinsey & Company

The McKinsey Podcast

381 Listeners

Down to Business English by Skip Montreux, Dez Morgan & Samantha Vega | Business English Instructors

Down to Business English

29 Listeners

TED Business by TED

TED Business

1,121 Listeners

TED Tech by TED Tech

TED Tech

402 Listeners

All Ears English Podcast by Lindsay McMahon and Michelle Kaplan

All Ears English Podcast

2,227 Listeners

The Beijing Hour by China Plus

The Beijing Hour

30 Listeners

Round Table China by China Plus

Round Table China

150 Listeners

Special English by China Plus

Special English

15 Listeners

学英语环游世界 by Fly with Lily

学英语环游世界

17 Listeners

After Hours by TED Audio Collective / Youngme Moon, Mihir Desai, & Felix Oberholzer-Gee

After Hours

1,251 Listeners

Headline News by China Plus

Headline News

12 Listeners

声动早咖啡 by 声动活泼

声动早咖啡

263 Listeners

Business English from All Ears English by Lindsay McMahon

Business English from All Ears English

76 Listeners