Salon Goals

Ep. 54: What to do When Someone Copies Your Social Media Content.


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Salon CEO Day: https://www.laurenlappin.com.au/the-salon-ceo-day

https://www.instagram.com/laurenlappin_

Having your social media content stolen can lead to reduced revenue and make you feel pretty crappy, but should you do anything about it?

  1. You can reach out to them - Politely yet Firmly. (Consider sending audio messages. Your intent will be easier to understand if you send your words in audio, and not just text).
  2. You can Report the post to the platform that the post is on.
  3. You can just move on (although this is emotionally hard to do).
  4. You can double-down on producing Better and Higher Quality content that is more unique and harder to copy.
  5. Your energy is better spent focussing on your Content, and Your Brand.
  6. Accept that it's natural to feel upset about someone stealing your hard work (it sucks!!), but try your best to transform your anger and disappointment into extra fuel for your business journey.

"Stealing social media content is NOT cool".

~ Lauren Lappin

"People will say copying is highest form of flattery: Hearing that just makes me angry."

~ Lauren Lappin

"I believe in Karma, and I feel that people who steal content will get found out".

~ Lauren Lappin

"I always try to focus on the quality of my content and focus on my business and my goals".

~ Lauren Lappin

Allure's Instagram: https://www.instagram.com/allure_lashbeautybar

Everything Lauren Lappin: https://www.laurenlappin.com.au

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This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.

....

This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'.

Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

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Salon GoalsBy Lauren Lappin

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