In this episode of the Mission Whitetail Podcast, Joe sits down with Bert Sorin—lifelong outdoorsman, prior Olympic Trials athlete, and owner of Sorinex Exercise Equipment. These two dive deep into Bert’s passion for whitetail hunting, his South Carolina roots, and how a childhood spent in the woods helped shape the Sorinex legacy. Bert shares stories on his views on discipline in both the gym and the woods, his recent appearance on the Joe Rogan Experience, and how Sorinex became a cornerstone brand in the strength and conditioning world.

Whether you're a hardcore bowhunter, a weight room warrior, or someone building a brand from the ground up—this conversation is packed with incredibly valuable information. 

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