In this episode of The Growth Show, we delve into the world of podcast guesting with expert Gözde Brake Guia, co-founder of PodWritten. Discover how strategic podcast guesting can significantly benefit your business, whether you're just starting out or already established. Gözde shares invaluable insights on creating impactful pitches, identifying the right podcasts, and leveraging guest appearances to build your brand and attract new clients. Learn about the R.I.S.E framework for effective podcast guesting and gain access to practical resources and templates to help you succeed. If you're looking to grow your business through podcast guesting, this episode is a must-listen.

Takeaways

• Podcast guesting works best with strategy, not luck.
• You don’t need a big audience or fancy credentials to get booked.
• Smaller, niche podcasts often outperform “big-name” shows.
• Podcast guesting is a time-saver because the content keeps working for you.
• Your CTA matters just as much as the interview.

Resources Mentioned

• R.I.S.E Framework: https://podwritten.com/podcastguesting/  
• Podcast Guesting Course: https://podwritten.com/podcast-guesting-course/ 

Go Deeper with Gözde 

LinkedIn: https://www.linkedin.com/in/gozbguia/

Instagram: https://www.instagram.com/gozbguia/

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

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