Decidedly I Decision Tips for Business Owners

Ep.48 I Prof. Wendy Wood I Deciding to Change Your Habits: From Identification to Implementation


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Tired of bad habits holding you back from your goals? Ready for a change?

Professor Wendy Wood, behavioral scientist, knows exactly what it takes to revamp your habits (SPOILER ALERT: “21-days to change a habit” is a LIE!).

It’s time to identify your unproductive habits, implement a plan to break them, and replace them with rituals that move you closer to your goals. Your decisions can’t move you forward if your habits are holding you back.


KEY TOPICS
- Habits as the theoretical opposite of mindful decision-making
- Identification of bad habits in our day-to-day lives
- The impact habits have on goal achievement
- Methods of breaking bad and establishing good habits

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MENTIONED IN THIS EPISODE
Turning your iPhone to grayscale: https://www.apartmenttherapy.com/grayscale-iphone-266894
The Elements of Choice: Why the Way We Decide Matters by Eric Johnson: https://www.amazon.com/Elements-Choice-Why-Decide-Matters/dp/B08X51SD55/ref=sr_1_1?crid=2NWBNPSN0EFY3&keywords=The+Elements+of+Choice+by+Eric+Johnson&qid=1659497999&s=books&sprefix=the+elements+of+choice+by+eric+johnson%2Cstripbooks%2C80&sr=1-1

ABOUT WENDY WOOD
Website: https://www.goodhabitsbadhabits.com/
Instagram: @profwendywood
LinkedIn: https://www.linkedin.com/in/wendy-wood-15180a15/
Twitter: @profwendywood
Wendy’s Book, “Good Habits, Bad Habits”: https://www.amazon.com/Good-Habits-Bad/dp/1509864768/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1659501713&sr=8-1

Wendy Wood is a behavioral scientist and researcher in Washington, DC. She has conducted research on behavior change and designed habit formation projects to: promote recycling with the U.S. Paper & Packaging Board, increase medication adherence and streamline health care delivery with Brigham and Women's Hospital, promote retention in CDC diabetes treatment programs, increase sanitary behaviors in developing nations with the World Bank, and increase consumer product adoption with P&G. Popular accounts of her work appear in the New York Times, LA Times, and Washington Post. Wood is prize-winning author of Good Habits, Bad Habits (in print in over 20 languages). She often keynotes major conferences and events. As an academic, she published 100+ articles in top‐tier academic journals, won awards and recognitions for her work, and taught classes on behavior change.
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