A conversation with one of the Directors of Storythings, Matt Locke. We discuss digital audiences, attention patterns, formats, shifts in behaviour, and loads more.

Matt has held senior positions at Channel 4 and the BBC, been a curator of a gallery, set up and run digital art programmes, and attend Glasgow School of Art in the early 90s. He has a fascinating perspective on content and audiences and his blog is well worth a read https://howtomeasureghosts.substack.com/