How to conceive a cocktail bar? Sean Umstead and Michelle Vanderwalker of Kingfisher Durham have thought it all out, or at least they sounded like they had. Sean and Michelle share the lessons they learned while attending Tales of the Cocktail. We even get a tip on the cocktail scene in Africa.

We delve deep into how to open a high end cocktail bar. No stone was left unturned, we got into everything from writing the correct job posting that leads to cultural diversity amongst your staff. Menu creation and design and how to not alienate guests by creating an inclusive cocktail menu. We even discuss business leadership as Matt uses the Urban Meyer scenario as a hypothetical obstacle for a bar owner. This episode is deep and thoughtful, grab the appropriate beverage!

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