Optometry Unleashed

Episode: 13 - Future-Proof Your Practice: Breaking Barriers to Sustainability (Live from NTE East 2024)


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Dr. Trevor Miranda sits down with leaders from the optical industry to discuss sustainability and its essential role in modern practices. Together with Tammy Gold​​ (Alcon ​Senior Brand Manager​​), Enrique Contreras​​​ (CooperVision Canada​​​ Country Manager​​​), and Jennifer Pate​​​ (Johnson & Johnson Vision​​​ Senior Manager, National and Key Accounts​​), they explore the business case for sustainability as a necessity and practical steps that optometry practices can take to create a sustainable future in eyecare.

Show notes:

 [02:18] – "Contact Lens Confessions"

[05:03] – Tammy Gold on sustainability as a business necessity and plastic offsetting

[07:45] – Enrique Contreras on brand loyalty and removing barriers

[09:51] – Jennifer Pate on the interconnection between environmental health and human health 

[12:42] – Balancing sustainability with profitability in clinics

[13:11] – Creating a sustainability scorecard

[15:20] – Leveraging partnerships

[17:05] – Small steps lead to larger changes

[18:20] – "Sell Me This Pen" challenge: Pitch for sustainability partnerships

Mentioned in this episode:

  • Plastic Bank – Initiative to offset plastic used in Alcon products by removing ocean-bound plastic waste
  • LEED – Green building certification system
  • BREEAM - Environmental assessment system for buildings
  • LensCycle™ – Recyclable pouches for discarded lenses and blister packs

  • Subscribe for the latest updates from Optometry Unleashed at ⁠www.optometryunleashed.ca/newsletter⁠.


    Thank You to our Sponsor(s)

    ⁠⁠⁠HOYA Vision Canada⁠⁠⁠

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