You no doubt have heard the saying that the primary purpose of business is to increase the value for its shareholders. 

Well, today’s guest might not agree with that. Instead, Bill Job would tell you that that idea is a little shortsighted. Instead, he believes that the purpose of business is to create eternal value. 

But what does that mean, and how does that work in practice? And how do you hear from God to know that the work you’re doing is having an eternal impact? We’ll let Bill walk you through the work he’s doing in China and explain for himself...