Welcome to Episode 16 of the Ol' Boy Podcast! In this episode, our host Chad Ward sits down with the phenomenal rodeo star, Zeke Thurston. Raised in a ranching family, Zeke's journey from junior steer riding to becoming a top-tier bronc rider is nothing short of extraordinary. He shares invaluable insights into the rodeo world, discussing everything from the physical demands of the sport to his experiences competing across North America. We'll hear about his family's deep roots in ranching, the thrill of competing at the Calgary Stampede, and the growing popularity of rodeo thanks to platforms like the Cowboy Channel and the Yellowstone movement. Plus, Zeke sheds light on his passion for hunting, sponsorship with MeatEater, and his inspiring mentorship for younger riders. Tune in for an engaging conversation that captures the essence of rodeo life and the relentless spirit behind it!

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