Episode 197: Cristian Strehlow – The Soundtrack to 680 Million Streams

In this episode, Chris sits down with Cristian Strehlow, the creative force behind some of the most recognizable lo-fi and instrumental beats on the internet. With over 680 million streams across his various aliases, Cristian’s music has become the backdrop for countless TV shows—including major hits like RuPaul’s Drag Race.

Cristian shares how his journey began in Milwaukee and how a pivotal track on Chillhop in 2018 became his big break, opening doors to collaborations and opportunities across the globe. Now based in California, Cristian reflects on building a career in music, the evolution of the lo-fi genre, and what it’s like hearing his work on television.

Tune in for insights on creative hustle, the power of streaming, and what it takes to stand out in today’s music industry!