In the 18 months since our first podcast with True History, a lot has changed for the Toronto Lords of Lager. Adam and Matt joined Cee and Nate on the pod to catch up on the haps, including their partnership with their in-house, authentic Austrian food program (Beisl), their approach and brand voice on social media vs newsletters, their friendship with the Mellön boys, how their Canadian Pilsner Project came about, why Adam doesn't do tasting notes, how valuable their co-sign is, their Gold Star brand and why it's different from other True History beers, how they work with their maltster in the US, the difference between an Italian Lager and Italian Pilsner, their fun serving methods (including the hot poke stick), and their dope events. They got into a half dozen TH bangers - Gold Star Premium Lager, The Canadian Pils from The Canadian Pilsner Project, Something Italian Italian-style Lager, Beisl Beer Modern Vienna Lager, Mild Lockout Helles Lager, and The Governator Doppelbock. This was hilarious and informative - cheers!

BAOS Podcast

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