The social media landscape has changed drastically in the past 5 years. From blog posts in 2018 to GRWM's in 2023. I talk through my experience as an Influencer Agent throughout these years and all of the changes that I have seen. This is an ever changing industry which is exciting and opens the door for new creators to blow up, but also brings stress to creators who struggle with changing what they are used to with a new era of trends.