Episode Description

In this episode, Sarah unpacks how your identity isn’t built through resolutions or vision boards. It is built through the mundane, everyday actions you’re taking right now.

Inspired by James Clear’s work but reframed through her signature raw lens, she introduces the concept that every action you take is a “rep” building the person you’re becoming.

If you’re exhausted trying to become a perfect version of yourself overnight, this episode will help you understand that you’re already building your identity every single day. The only question is for which version of yourself?

In This Episode Sarah Discusses…

• Why she did a second branding shoot this year and how it reflects the identity shift she's making for 2026
• Reframing James Clear's concept: every action isn't just a vote, it's a rep—like building muscle at the gym, you're building your identity
• The shift to identity-based behavior change: instead of "what do I want to achieve?", ask "who do I want to become?" and "what would that person do?"
• Why your next rep matters more than all your previous ones (you can't erase the past, but you can start building now)
• What Sarah's ready to let go of: being shy, not a good public speaker, not pretty enough, not smart enough—and the version that hides her true self for fear of judgment

Quotes from This Episode

"Every action that you take is a rep. So just like you do reps at the gym you're building muscle or you're not building muscle. In this sense you're building your identity."

"I realized I was getting my reps in all the wrong areas and we've all been getting our reps in. It's just on whether it's in an area that you actually wanna get reps in."

"What kind of person are your actions building? Not what you say you wanna be. What actions are you building?"

"Your identity is not fixed and it's going to change. And every single action, no matter how small, is another rep for who you're becoming."

"We waste so much energy trying to become perfect versions of ourselves overnight, and we miss the fact that we've already been building every single day through these tiny actions we take."

Your Action Step

Before the end of today, whether you’re listening at 5am or 9pm, get ONE rep in for the person you want to become. Just one. Then tomorrow morning, get another one in. And then the next day, get another one in. You don’t have to build your entire identity in one day. You’re accumulating reps over time to prove to yourself you’re becoming the person you want to be.

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