The 5 Stages of the Creative Business Journey

Every creative entrepreneur hits that moment where the fun fades and business feels heavier than it looks on Instagram. But here’s the truth: you’re not failing—you’re evolving.

In this episode, Joké breaks down the five stages of the creative business journey:

1. The Spark – when excitement and possibility are at their peak.
2. The High and the Heat – your first wins and your first reality checks.
3. The Hustle Trap – booked, busy, and burned out.
4. The Shift – when you stop being the bottleneck and start building systems.
5. The Sweet Spot – clarity, support, and the freedom to lead with peace.

Whether you’re just starting with an idea or you’re tired of carrying your business alone, this conversation will help you recognize your stage, prepare for what’s next, and move with intention.

Learn more at businessofhomestaging.com