Have things felt… messy lately? You’re booked out, your client list is growing, and you should be celebrating—but instead, you’re overwhelmed, behind on admin, and wondering how long you can keep this up. If that’s you, hit pause on the panic because this episode is your permission slip to see that chaos as progress.

In today’s episode, we’re unpacking what most business owners never talk about: how growth often looks like disorganization before it looks like success. I’ll show you why a chaotic season, especially in spring, when staging demand spikes—isn’t a failure of planning. It’s a visibility milestone. It means your business is asking you to lead differently.

This episode is part pep talk, part strategic wake-up call. You’ll leave with tangible ways to simplify your workflows, spot the systems that are breaking under pressure, and take back control of your time as the CEO, not just the doer.

WHAT YOU'LL LEARN FROM THIS EPISODE:

• Why operational friction means you're doing something right
• How to spot and fix decision-making bottlenecks in your staging business
• The “Visibility Threshold” concept—and how to know you’ve hit it
• A 3-step mini assignment to immediately regain clarity and control

RESOURCES:  

• Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
• Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
• Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
• Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
• Follow Lori on Instagram: www.instagram.com/rethinkhome

If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!

ENJOY THE SHOW?

• Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you.
• Follow over on Spotify, Stitcher, Amazon Music, or Audible.

How do you know what your staging business is really worth — and how can you make it worth more?

If you’ve ever assumed that your revenue or hard work alone determines the value of your business, this episode will challenge everything you thought you knew. Today, I am joined by valuation expert Steven Denny, who has worked behind the scenes with staging business owners at every level—from those just getting established to those preparing to exit at seven figures.

Gleaning from his experience of what makes a sellable staging business, you’ll hear exactly what buyers look for when considering a purchase, why strong cash flow isn't the same as profit on paper, and the biggest mistake that kills business value.

Steven also breaks down how to how to position your inventory as an asset rather than a liability, and what you need to be tracking now—even if you don’t plan to sell for 5 to 10 years. Plus, you’ll learn why most staging businesses aren’t sellable in their current state—and how to fix that.

If you're serious about building a business that’s not only profitable but valuable and transferable, this episode is your blueprint.

WHAT YOU'LL LEARN FROM THIS EPISODE:

• What makes a staging business valuable beyond just revenue
• Why free cash flow matters more than profit—and how to calculate it
• How being Chief Executive of Everything impacts your business marketability
• The difference between inventory and assets—and how each impacts valuation

RESOURCES:  

• Get Steven's book at 60% off: https://www.youdontknowwhatyoudontknow.com/
• Book free consult with Steven: https://calendly.com/innovativebusinessadvisors
• Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
• Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
• Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
• Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
• Follow Lori on Instagram: www.instagram.com/rethinkhome

If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!

ENJOY THE SHOW?

• Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you.
• Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Is being booked out six weeks straight really the holy grail of business success? While a packed calendar might look like winning from the outside, many staging business owners find themselves stressed, stretched thin, and wondering if this is truly success.

Today, I talk about the difference between being "booked out" and being "booked right." You'll discover why a constantly full calendar might actually be limiting your growth potential and keeping you trapped in a cycle of overwhelm.

Beyond that, I also talk about the strategic shift from being an overworked founder to becoming a CEO who makes intentional decisions about which clients and projects deserve space on your calendar. 

Do you feel like you are trapped in a continual grind? This episode will challenge your perspective on what sustainable business success really looks like in the staging industry.

WHAT YOU'LL LEARN FROM THIS EPISODE:

• Why Being Booked Out Can Be a Business Trap 
• How to Filter Clients and Projects for Maximum Profit
• The principle of Strategic Pricing and Capacity Management 
• The Four-Step System to Transition from Overbooked to Strategic

RESOURCES:  

• Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
• Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
• Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
• Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
• Follow Lori on Instagram: www.instagram.com/rethinkhome

If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!

ENJOY THE SHOW?

• Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you.
• Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Today, we are replaying an episode on our 'Most Valuable Podcasts" list ! I hope you learn one or two new things from it.

Are you feeling like your business growth isn't as smooth as you hoped? Like you're taking two steps forward and a couple back? You're in what I call "the messy middle" – that challenging phase where you're growing your team, but things still feel chaotic. This week, I am guiding you into a candid look of what it really takes to build a team that can run your business without you.

Frankly, even established businesses like mine went through bumps, hiccups, and hard conversations to get where we are now! I hope that a peek behind the curtain of my own journey reminds you that what you're experiencing isn't a sign you're doing something wrong—it's evidence you're doing the hard work of leveling up.

WHAT YOU'LL LEARN FROM THIS EPISODE:

• Why "the messy middle" is a necessary rite of passage for every growing business
• The dating analogy of building a team that can operate without you
• How to recognize when you're on the edge of a breakthrough (hint: it often feels like breakdown first)
• How to shift your perspective when things feel hard and chaotic

RESOURCES:  

• Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
• Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
• Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
• Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
• Follow Lori on Instagram: www.instagram.com/rethinkhome

If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!

ENJOY THE SHOW?

• Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you.
• Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Feeling overwhelmed by your to-do list but guilty about delegating to your team? You're not alone. Many leaders struggle with what’s known as delegation guilt. But in reality, effective delegation isn’t about offloading work; it’s about empowering your team and investing in their development.

High-performing teams thrive when they’re trusted with responsibility. They don’t want to be shielded from challenges—they want to grow through them.

So, while you are holding back from delegating, the ripple effect includes burnout for you, team members you cannot trust your business with and a business that does not grow. That is not what you are a listener of the Staging Sips podcast for right? This episode shares tips on leading by delegating effectively.

WHAT YOU'LL LEARN FROM THIS EPISODE:

• Why delegation guilt happens and how to reframe it.
• The difference between offloading and strategic delegation.
• The IPO framework (Information, Permission, Outcome) for effective delegation.
• How to design role responsibilities for positions, not people.

RESOURCES:  

• Download the Free Delegation Clarity Toolkit: www.rethinkhomeinteriors.com/delegate
• Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
• Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
• Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
• Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
• Follow Lori on Instagram: www.instagram.com/rethinkhome

If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!

ENJOY THE SHOW?

• Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you.
• Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Can you believe it? Today, you’re listening to the 100th episode of the Staging Sips podcast. And while there’s no confetti cannon, we’re celebrating something even more meaningful: the power of consistency.

What began as a simple promise to show up — no matter what — has grown into a journey filled with lessons, imperfect action, and a whole lot of value for staging business owners like you. From recording in parking lots to pushing through tough personal moments, this podcast has been built on messy but committed action.

In this episode, I’m sharing a deeply personal look at how perfectionism almost derailed me, and the mindset shift that helped me move forward anyway.

I hope this episode encourages you to examine where perfectionism might be holding you back in your staging business.  Enough to spur you to begin to take brave action — whether that’s launching a new service, showing up in inboxes, or making an offer before you're “ready.”

Remember, you don't have to be perfect to be impactful. You just have to show up.

WHAT YOU'LL LEARN FROM THIS EPISODE:

• Why perfectionism is keeping you stuck — and how to move past it
• Why your body of work matters more than any one email, post, or consultation
• Real-life examples of taking action before having it “all figured out”
• How to use your CEO brain to turn imperfect action into long-term success

RESOURCES:  

• Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
• Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
• Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
• Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
• Follow Lori on Instagram: www.instagram.com/rethinkhome

If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!

ENJOY THE SHOW?

• Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you.
• Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Kristin and Vanessa of Bluebird Design Company join me today to talk about everything they have experienced about building their business, both from a personal and professional perspective. They share their journey from friendship to successful business partnership, and how they have transformed almost overwhelming business challenges into sustainable success.

If you’ve ever wondered how to build a business from scratch with a best friend, how they have founded theirs on 13 years of friendship provides insights into lessons, what challenges may arise, and how best you can stay true to your vision – each other included.

Whether you're considering a business partnership, struggling with work-life boundaries, or simply looking to implement simple systems in your staging business, this conversation offers practical wisdom from two entrepreneurs who have successfully navigated every phase of it.

WHAT YOU'LL LEARN FROM THIS EPISODE:

• Tips for successfully navigating business partnerships with open communication
• How saying “yes” to everything might break you and how to turn it around
• What “working on your business” looks like when you’re stuck working in it
• Systems and automations that helped roll in their first $1.2million staging job

RESOURCES:  

• Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
• Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
• Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
• Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
• Follow Lori on Instagram: www.instagram.com/rethinkhome
• Kristen & Vanessa’s website: thebluebirddesignco.com
• Follow Kristen & Vanessa on Instagram: @thebluebirddesignco

If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you’ve always wanted. The doors are open and I would love to see you in the classroom!

ENJOY THE SHOW?

• Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you.
• Follow over on Spotify, Stitcher, Amazon Music, or Audible.

Are you struggling to balance client satisfaction with your own sanity? In this MVP episode, I tackle the misconception that being "easy to work with" means saying yes to everything. 

Instead, I show you how we maintain excellent client relationships while preserving strong boundaries at Rethink Home Interiors. 

Through years of trial and error, I have developed systems that create predictability clients love without the burnout that comes from constant availability.

Today, I am excited to share those with you.

WHAT YOU'LL LEARN FROM THIS EPISODE:

• Why being "ridiculously easy to work with" doesn't mean working 24/7
• How to transition from chaos to systems without losing clients
• When it's appropriate to make exceptions (and how to do it properly)
• The neuroscience behind why humans crave predictability in business relationships

RESOURCES:  

• Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
• Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
• Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
• Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
• Follow Lori on Instagram: www.instagram.com/rethinkhome
• Follow Kate Elise Interiors on Instagram : www.instagram.com/kate.elise.interiors
• Episode 5: How to Create Boundary Alignment for Your Home Staging Business
• Episode 21: How To Get More Done In Your Staging Business
• Episode 26: How To Change Course When Systems Are Not Working In Your Business
• Episode 28: How To Schedule Your Home Staging Consultation Appointments 

If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!

ENJOY THE SHOW?

• Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you.
• Follow over on Spotify, Stitcher, Amazon Music, or Audible.

We both know that you are great at what you do—turning empty spaces into homes that buyers cannot resist. But marketing your staging business? That’s another story. If it feels like you’re constantly shouting into the void, struggling to get noticed by the right real estate agents and homeowners, you’re not alone. Chasing leads is exhausting—and frankly, it’s not sustainable.

What if, instead of hunting for clients, they came to you?

In this episode, I’m sitting down with video marketing expert Kirsten Graham, who has helped real estate professionals and home stagers stand out in an overcrowded market. She’s breaking down how strategic video content can position you as the go-to expert, build trust with potential clients, and create a steady stream of referrals—without making you feel like a full-time content creator.

WHAT YOU'LL LEARN FROM THIS EPISODE:

• How to create SEO-rich content that attracts real estate agents and homeowners
• Strategies for overcoming on-camera fears and showcasing your expertise
• The importance of consistent, authentic content in building your brand
• How virtual assistants and AI can streamline your marketing efforts without consuming all your time

RESOURCES:

• Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
• Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
• Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
• Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
• Follow Lori on Instagram: www.instagram.com/rethinkhome
• Kirsten Graham’s website: www.sixfigurebusinesscoaching.com  
• Download your free Double Your Income guide: www.outsourcingforbosses.com

If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!

ENJOY THE SHOW?

• Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it.
• Follow over on Spotify, Stitcher, Amazon Music, or Audible.