Today with Juliana Ewer, president of the Houston IDS chapter and owner of J Squared Home Designs, we explore how strategic volunteerism and intentional networking can become your most powerful business-building tools - without spending a dime on marketing budgets.
LuAnn Nigara and Juliana Ewer’s Ah-Ha Moments:
"If you're gonna go to something, don't be a tourist, jump in, right? Don't just show up to the meeting and sit in the back and, you know, meet people." - Juliana
"You can't buy that kind of marketing, really. You can't buy people's trust and you can't show up enough.” - Juliana
"It’s a long tail thing…You would never add it up and go, that was worth all that time. But you know, we still get business from it 20 years later.” - LuAnn
Juliana Ewer is an Award-Winning Interior Designer, and the Owner/Lead Designer at J Squared Home Designs, founded in 2018. She is passionate about curating elevated, livable spaces taking into consideration lifestyle, and each client’s personal design aesthetic.
She is the President of the Houston Chapter of the Interior Design Society and serves as anIDS National Committee member. Juliana specializes in Residential Interior Design, Vacation Rental Design and is a vetted Architectural Digest PRO. She has been a featured panelist at IDS National
conference as well as a showroom panelistat High Point Market and Dallas Market.
She was selected as a Design Influencer for Fall 2023 High Point Market, a Style Eye for January 2024 Dallas Market, and has served as a HPMKT Insider’s Tour Host for both 2024 Markets. She was a featured influencer with “Designhounds” for KBIS 2024 and ICFF 2024 in New York.
J Squared Home Designs is headquartered in Missouri City, Texas (Southwest Houston).
Connect with Juliana Ewer
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AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project
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Interior Design Society (IDS)
AWDB #164: Susan Wintersteen- Savvy Giving by Design
AWDB # 717: Susan Wintersteen: Interior design firm standards in a nonprofit passion project
AWDB #1059: Rachel Usher: Creating Community and Strength in the Interior Design Industry