In this episode, we sat down with Nicole Middendorf, CEO Prosperwell Financial, an RIA in the Minneapolis area. Nicole is also an author of numerous books, a podcast, and content machine. We’ve been tracking Nicole for a while because we always loved her style and how she made the most mundane financial topics interesting on social media. We dove into her full process – how she creates, why she creates, and the impact of what it’s done for her practices. This is our conversation with Nicole Middendorf.