Market Like a Boss

Episode 288: Why Your Content Isn't Converting


Listen Later

Ever feel like you’re putting out tons of content but not seeing the clients you want from it? 

 

You’re showing up, creating posts, and building your community, but you’re not seeing the sales calls booked or hearing from people ready to work with you. 

 

Maybe you’re even getting plenty of engagement on the free content – people commenting, asking questions, and liking your posts – but when it comes time to take that next step, they’re just not doing it. Frustrating, right?

 

I’ve been there. After 6+ years of growing my Facebook group and putting out hundreds of pieces of content, I’ve seen what works (and what doesn’t) when it comes to converting leads into clients. 

 

I’ve tested and refined my approach, and in this episode, I’m breaking down the reasons why your content might not be leading to the sales you want – and what changes you can make to turn that engagement into clients.

 

In this week’s episode, I cover:

  • Why your content might be attracting attention but not conversions

  • Common mistakes we make with content that leaves potential clients on the fence

  • Shifts you can make to guide your audience from “interested” to “ready to buy”

 

Tune in to learn how to make your content work harder for you, so you can start booking more calls and converting more clients. If you’re ready to get real results from the content you’re already putting out, this one’s for you.

 

Connect with me outside the podcast! 

  1. Continue the conversation in the Market Like a Boss Facebook group. 

  2. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to Freedom slot now.

  3. Want to get a new client this month? Grab a copy of our 30 Days to New Clients calendar! Each day has one step you can take to sign a client (in 60 minutes or less). Download it for free.

 

Listen + Subscribe on ITUNES or STITCHER

I’d greatly appreciate a podcast rating and review so that this podcast can reach more women! 

  • Search for the podcast in your podcast app (Like a Boss)

  • Scroll down and click 5 stars

  • Tap “Write a Review” & enter a brief review

  • Press send

 

...more
View all episodesView all episodes
Download on the App Store

Market Like a BossBy Michelle Vroom

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

65 ratings


More shows like Market Like a Boss

View all
The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,583 Listeners

The Kelly Roach Show by Kelly Roach

The Kelly Roach Show

917 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,068 Listeners

She's Equipt with Jennifer Allwood | The Christian Business Coach for Women by Jennifer Allwood: Christian Business Coach

She's Equipt with Jennifer Allwood | The Christian Business Coach for Women

1,910 Listeners

Online Business for Christian Women | GOD-LED BUSINESS, Start a Podcast, Work From Home, Podcasting, Online Marketing by Stefanie Gass - Podcast to Profit™ Creator, Podcast Coach, Business Strategist

Online Business for Christian Women | GOD-LED BUSINESS, Start a Podcast, Work From Home, Podcasting, Online Marketing

1,243 Listeners

Cubicle to CEO by Ellen Yin

Cubicle to CEO

559 Listeners

SYSTEMIZE YOUR LIFE | Overwhelmed, Organized, Routines, Schedules, Time Management, Time Blocking, Business Systems, Online Business, Work-From-Home, SAHM by Chelsi Jo

SYSTEMIZE YOUR LIFE | Overwhelmed, Organized, Routines, Schedules, Time Management, Time Blocking, Business Systems, Online Business, Work-From-Home, SAHM

685 Listeners

The Email Marketing Show by Email Marketing Heroes

The Email Marketing Show

46 Listeners

The New Generation Entrepreneur Podcast by Brandon Lucero

The New Generation Entrepreneur Podcast

198 Listeners

Little by Little Homeschool - Christian Homeschool, Homeschooling, Motherhood, Homemaking, Education, Family by Leigh Nguyen - Homeschool Mom, Homeschooling, Education, Motherhood, Homemaking, Christian Parenting

Little by Little Homeschool - Christian Homeschool, Homeschooling, Motherhood, Homemaking, Education, Family

316 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

20,362 Listeners

Good Content with Shannon McKinstrie by Shannon McKinstrie

Good Content with Shannon McKinstrie

126 Listeners

Shiny New Clients! by Jenna Harding (Warriner)

Shiny New Clients!

77 Listeners

Why You Hate Sales by Justine Beauregard

Why You Hate Sales

34 Listeners

Aspire with Emma Grede by Emma Grede | Audacy

Aspire with Emma Grede

586 Listeners