George Weiner, Founder and Chief Whaler of Whole Whale, a social impact tech company, sits down with us to discuss all things data—why it matters for nonprofits, what data to pay attention to, how to visualize and share it, and how to get started with Google Analytics.

This is a must-listen if you’re a nonprofit communicator responsible for collecting and measuring data related to your mission, or a nonprofit leader looking to foster a more data-driven culture at your organization.